Midland International Corporation
OTC Bulletin Board : MLIC

March 12, 2007 12:07 ET

Midland International Corp. Proposes Name Change to Lumonall

TORONTO, ONTARIO--(CCNMatthews - March 12, 2007) - Midland International Corp. (OTCBB:MLIC) announced today that the company will be changing its name to Lumonall, Inc.

The company will be filing an application with the United States Securities and Exchange Commission, and the state of Nevada to effect the name change, which will better reflect the future direction of the company. This action is subject to regulatory approvals.

Lumonall, Inc. is a global supplier of innovative photoluminescent (PLM) products, with a current concentration on Exit Signs and Safety Way Guidance Systems (SWGS). A supplier of "green" products and solutions, Lumonall concentrates first and foremost on Safety, Environmental issues and Cost savings.

The Company also announced today the appointment of Mr. Paul Francey as Chief Operating Officer, and member of the Board of Directors. "The company is pleased to expand its worldwide sales, marketing, licensing and distribution rights in the US market," Mr. Francey said today. "There are over 100 million Exit Signs in the United States using environmentally dated technology. Our Lumonall Exit Signs, and related photoluminescent material products offer the very best in Green Earth, cost saving alternative solutions that don't use electricity. We at Lumonall are proud of the dramatic role our products offer in this regard, and especially gratified that our clients view us and our products as a positive force in safety, environmental awareness and economic viability."

Based on today's energy costs, the average Exit Sign costs over $200 per year to operate. This includes bulb replacement, batteries, breakage, energy costs and general maintenance. Taking into account operations and organizations that use and maintain anywhere from 100 to 1000 Exit Signs, they can expect operational savings ranging from $2,000 to $200,000 if they replace their current signs.

Lumonall's Exit Signs are composed of photoluminescent material, aptly called "lumonall," which is derived from a stable, non-toxic element. Lumonall has superior light-emitting duration, and very fast re-charge capability. Lumonall technology is weatherproof, and graffiti resistant.

About Lumonall, Inc.

Lumonall, Inc. leverages over 20 years of innovation and development in manufacturing, photoluminescent technology, and safety products. Using the company's proprietary PLM formulation, Lumonall intends to internationally market low cost, high performance photo luminescent Exit Signs and Safety Way Guidance Systems. The company's core strategy involves strategic alliances with those wishing to purchase licenses for Territories, Fabrication and New Product Development. The company's PLM formulation meets all current building code standards.

For additional information about Lumonall, Inc., please review our periodic filings with the Securities and Exchange Commission through the EDGAR website at www.sec.gov. Any disclosure of financial or operating results in this news release is qualified by these periodic reports and readers should refer to them for full details regarding financial results.

This press release contains forward-looking statements relating to future events and results that are based on Lumonall's current expectations. These statements involve risks and uncertainties including, without limitation, Lumonall's ability to successfully develop and market its business, consumer acceptance of its business and products, competitive pressures relating to price reductions, competition from other entertainment forms and overall market conditions. Consequently, actual events and results in future periods may differ materially from those currently expected.

Contact Information

  • Lumonall, Inc.
    Paul Francey
    (416) 410-5848
    (416) 410-5848 (FAX)
    Email: paul@ezxitintl.com