SOURCE: Midwest Real Estate Data

Midwest Real Estate Data

January 17, 2012 10:07 ET

Midwest Real Estate Data (MRED) Leaders Cautiously Optimistic About 2012

LISLE, IL--(Marketwire - Jan 17, 2012) - "Cautiously optimistic" might be the best description of the feelings of members of Midwest Real Estate Data's Board of Managers for the upcoming year in real estate. Most think we may have "hit bottom" in the difficult last few years and that 2012 will be a year of improvement and the start towards better things to come.

Tom Guttilla, Owner of Coldwell Banker Today's Realtors, sees the real estate market improving at a slow but steady pace. "Rates will stay at historic lows and sales volume is improving but is still at lower levels," said Guttilla. "This, combined with the pent up demand from the last few years, should ensure future sales increases and improving values, but the latter only after inventories are diminished." Guttilla recommends agents aggressively market their listings, using technology to best do so affordably. "After the last four years, 2012 will be like a breath of fresh air," added Guttilla.

Jim Haisler, Chief Executive Officer of the McHenry County Association of Realtors®, sees the outlook for real estate in 2012 as still struggling but improving. "I think signs are showing improvement but the foreclosures will continue throughout the year, even at a slower pace, which will keep prices low," said Haisler. "Interest rates may become a factor as the economy improves, however." Haisler recommends that real estate professionals stay focused on their businesses and education, especially staying current on market trends and changes with lenders. "2012 will be a good year," added Haisler, "but I think the longer term outlook is even better for the next three to five years."

Anthony Trotto, Attorney and Managing Broker of Anthony J. Trotto Real Estate, believes there are opportunities despite continuing high levels of REO inventory. "The rental market is strong," said Trotto. "Now is the time for buyers to really look at picking up some rental investment properties." Trotto recommends that real estate professionals educate themselves about the finance and mortgage industry and accept that we are not going back to the great years we experienced from 2001 - 2006. "For those who continue to operate under the premise the housing boom is coming back and home prices are going to sky-rocket again, this year will not be good at all," added Trotto. "But for those who adapt and learn about where we came from so we don't go there again, the year should at least be fulfilling."

"MRED is dependent upon the input and oversight from our experienced, well-informed Board members," said Russ Bergeron, Chief Executive Officer of MRED. "I agree that we have reason to be cautiously optimistic. As we move forward and see the signs of an economy and real estate industry that are turning the corner, we all need to be prepared to take advantage of the 'new normal' market. MRED stands ready to support all of its brokers, agents and appraisers as we move past the last few difficult years into a period of growth and success."

About MRED

Midwest Real Estate Data (MRED) is the real estate data aggregator and distributor providing the Chicagoland multiple listing service (MLS) to nearly 8,000 real estate offices and 40,000 real estate professionals, including brokers, agents and appraisers. MRED has expanded well into the "collar" counties surrounding Chicagoland, and its property information encompasses northern Illinois, southern Wisconsin and northwest Indiana.

Contact Information

  • For further information contact:
    Jeff Lasky
    MRED Director of Communications and Training
    Email Contact

    Russ Bergeron
    MRED Chief Executive Officer
    Email Contact