Contact Information: Media Contact: Christi Braginton MGM MIRAGE Public Relations (702) 650-7565
The Mirage Volcano Web Network Grants Users Unique Way to Get Up-Close-and-Personal With Strip Icon
Click for a Chance to Attend the Grand Re-opening of a Las Vegas Legend
| Source: MGM Mirage
LAS VEGAS, NV--(Marketwire - September 10, 2008) - Click, enter and immerse yourself in an
up-close-and-personal encounter with a Las Vegas Strip icon. Today, The Mirage, a wholly owned subsidiary of
MGM MIRAGE (NYSE : MGM ), announced details of a dynamic redesign to its
landmark Volcano. In
conjunction with the announcement, the resort is offering visitors an
interactive way to experience the transformation first-hand.
Getting started is as easy as visiting www.mirage.com and clicking on The Mirage Volcano link. There
visitors will find a variety of fun and interactive ways to discover and
experience The Volcano, including a video channel highlighting the creative
process, a blog featuring construction updates, and a chance to win a trip
to the unveiling event this December.
Giving guests a behind-the-scenes look at the creation process, the video channel hosts
clips and interviews with team members on the project. Hear the story
behind the music from Grammy Award-winning Grateful Dead drummer Mickey
Hart and Indian musical virtuoso Zakir Hussain, who have signed on to
create and perform a one-of-a-kind soundtrack arranged exclusively for The
Mirage. Also, learn about the design process and latest innovations used
to create The Volcano's fire effects from WET, the water design firm
responsible for The Fountains of Bellagio.
Take an insider's look at the construction progress with The Volcano Blog. Here
readers have the opportunity to learn what is happening on site direct from
the construction team.
To celebrate the nearly 20 years The Mirage Volcano has been entertaining
tourists, visitors are invited to enter The Mirage Volcano Memories Contest and win
a trip to see the new Volcano erupt this December. To enter, participants
share their memories of The Mirage Volcano through words, pictures and
images uploaded to The Volcano social network. Visitors to the social
network also will have the opportunity to vote on the memory that best
captures the spirit of the icon. One lucky winner will be flown to Las
Vegas for a stay at The Mirage and a VIP experience at the unveiling event.
In addition, the winner will receive a behind-the-scenes tour of The
Volcano and meet the creators of the magic.
