Mitchell Plans Special 20th Anniversary Edition of AutocheX Premier Achiever Award Ceremony

SAN DIEGO, CA--(Marketwire - October 5, 2009) - Mitchell AutocheX™, a leading provider of customer satisfaction measurement and performance management solutions to the collision repair and claims industries, today announced that it will honor collision repair facilities that have achieved exceptional customer satisfaction ratings in 2009 at its eighth annual Premier Achiever Awards ceremony. This year's event will again take place during NACE (on Thursday, November 5 at the Mandalay Bay Convention Center in Las Vegas), and will also include a special celebration to honor the 20th anniversary of AutocheX.

"As we mark our 20th year and reflect on how far the industry has progressed in serving customers with a notable dedication to excellence, it is a privilege to honor those collision repair facilities that consistently demonstrate a genuine commitment to customer service and satisfaction each and every day," said AutocheX co-founder Ray Kihara, who currently serves as Director of Sales and Marketing for the AutocheX group.

Added Kihara, "AutocheX is committed to not only providing the most objective and actionable voice-of-the-customer data, but also to advancing the level of customer service in the collision repair industry." AutocheX and the participating insurance companies present the Premier Achiever Awards each year as a way of recognizing repair facilities that have proven their devotion to quality, service, and satisfaction.

Collision repair facilities receiving a 2009 Premier Achiever Award are the top performing facilities for customer satisfaction from throughout the U.S. and Canada that use the AutocheX service. AutocheX, Mitchell International's customer experience management group, collects satisfaction data and provides performance benchmark reports and analysis to collision repair facilities and many of North America's leading insurance carriers and service companies.

"As the customer satisfaction and loyalty movement continues to gain momentum, the AutocheX group is poised to lead the era of Customer Experience Management (CEM), with services designed to help manage and improve the customer's overall experience with the collision repair facility," said Jason Bertellotti, Vice President of Mitchell Repair Solutions.

AutocheX was founded in September 1989 by Dennis Kiyohara, Ray Kihara, and Rick Wakazuru. From the beginning, the company's focus was on providing services to all constituents of the collision repair industry. In addition to customer satisfaction measurement, notable early services included the AutocheX "Red Book" Directory and the AutocheX National Rating Service which evaluated collision repair facilities based on their customer service, financial stability, equipment, and training.

In 2001, AutocheX was acquired by Mitchell International. Since then, Mitchell has continued to invest in further developing the company's expertise in the realm of measuring, analyzing, and reporting customer satisfaction and loyalty in the auto insurance claims and collision repair industry. Today, AutocheX conducts tens of thousands of surveys each month and has compiled the largest database of completed customer satisfaction surveys in the industry.

About AutocheX

AutocheX is a leading provider of comprehensive and impartial voice of the customer measurement, analysis, and reporting for the auto physical damage claims industry. Founded in 1989, AutocheX conducts more than a half-million surveys annually for clients throughout the U.S. and Canada, and maintains an industry benchmarking database that comprises millions of completed customer satisfaction surveys. AutocheX is a fully integrated business unit of Mitchell International.

About Mitchell International, Inc.

Mitchell International (www.mitchell.com) is a leading provider of information and workflow solutions to the Property & Casualty Insurance Claims and Automotive Collision Repair industries. The company's comprehensive solution portfolio streamlines the entire auto physical damage, bodily injury and workers compensation claims processes. Mitchell enables millions of electronic transactions between more than 30,000 business partners each month to enhance partner productivity, profitability, and customer satisfaction.

Contact Information: Contact: Jennifer Forman Sr. Director, Marketing 800-854-7030 or Kam Hashim Boston Communications 617-899-1307