MMRGlobal Enters Into Agreement With Ararat International to Bring Personal Health Records to the Middle East


LOS ANGELES, CA and DUBAI, UNITED ARAB EMIRATES--(Marketwired - May 7, 2013) -  MMRGlobal, Inc. (OTCQB: MMRF) ("MMR"), a leading provider of Personal Health Records (PHRs) MyEsafeDepositBox storage solutions and MMRPro document management and imaging systems for healthcare professionals, today announced that it has entered into an agreement with Dubai-based Ararat International™ Trading, LLC, a leading distributor of consumer, defense, agricultural, and transportation products, to represent MMR in the Middle East. Ararat International will identify licensees and strategic partners to sell and localize the Company's patented Personal Health Records and other eHealth products and services in the region. Ararat International was established in Sudan, Africa in 1974 representing clients that include and have included Michelin, Peugeot, Dassault Aviation, Caffè Musetti of Italy, Komatsu, Aerospatiale, Alcatel-Lucent and Alstom, one of the largest publicly traded power and rail companies in the world, amongst numerous others. Ararat has offices in UAE, Sudan, Las Vegas and Los Angeles.

In April 2011, MMRGlobal CEO Robert H. Lorsch met with His Highness Sheikh Hamad Bin Khalifa Al-Thani, the Emir of Qatar, to discuss offering its products and services in Qatar's Science & Technology Park, where a Middle Eastern PHR platform to cover the region could also be hosted. The Company has continued to make inroads in Qatar through these contacts and others in Australia. In support of this and the Company's many other efforts, Ararat International has numerous representatives throughout the Middle East, including Turkey, Kuwait, Saudi Arabia, Qatar, United Arab Emirates and the Kingdom of Bahrain. Because the Middle East is known to have one of the highest concentrations of expats in the world, billions of dollars are being spent to build Personal Health Record systems so that travelers and the expat community have their medical records wherever they are in an emergency. 

According to Lorsch, "We have been working on identifying representation in the Middle East since 2011 when we were introduced to the Emir of Qatar. It is our plan to work with Ararat International to identify specialists in the region who can partner and support us. Since the beginning of last year, there has been an aggressive movement in the region to create eHealth products and services with particular emphasis on PHRs. Numerous multinational organizations and at least one government have asked us to consider participating in the region as a strategic partner in eHealth programs. However, regional protocols require that we need support in doing business in the region which is where Ararat International comes in. If we are investing in the market, we want to succeed in the market, and this is one way to help ensure our success."

Garo S. Vanian, President of Ararat International, who was awarded the French Legion of Honor in 1993 for the development of Franco-African Business Relations, said, "We look forward to representing MMRGlobal's health IT products and services in Ararat International's territories in the Middle East. This is a great opportunity because it enables businesses and organizations in this region to quickly implement the newest technologies in eHealth. By offering MyMedicalRecords, we can take advantage of trends and successes in the U.S. and apply it to the healthcare industry in the Middle East. We look forward to starting presentations with our largest business clients as soon as next week when our Los Angeles team is in Dubai."

About Ararat International
Ararat International™ and Ararat, Inc., incorporated in Nevada, operating through its wholly-owned foreign subsidiary, Ararat International Trading LLC, is a limited liability company incorporated in Dubai, United Arab Emirates. The company was established in 1974 as sole distributors of consumer, defense, agricultural, and transportation products for the Middle Eastern and African Economies.  Family-owned and operated, Ararat International is referred to by the Sunday Times™ UK AS "the Harrods™ of Khartoum" due to the big affiliations (or big brands) Ararat represents.  To learn more about Ararat, Inc. go to www.araratinc.com.

About MMRGlobal
MMRGlobal, Inc., through its wholly-owned operating subsidiary, MyMedicalRecords, Inc., provides secure and easy-to-use online Personal Health Records ("PHRs") and electronic safe deposit box storage solutions, serving consumers, healthcare professionals, employers, insurance companies, financial institutions, retail pharmacies, and professional organizations and affinity groups. The MyMedicalRecords PHR enables individuals and families to access their medical records and other important documents, such as birth certificates, passports, insurance policies and wills, anytime from anywhere using the Internet. MyMedicalRecords is built on proprietary, patented technologies to allow documents, images and voicemail messages to be transmitted and stored in the system using a variety of methods, including fax, phone, or file upload without relying on any specific electronic medical record platform to populate a user's account. The Company's professional offering, MMRPro, is designed to give physicians' offices an easy and cost-effective solution to digitizing paper-based medical records and sharing them with patients through an integrated patient portal. Through its merger with Favrille, Inc. in January 2009, the Company acquired intellectual property biotech assets that include anti-CD20 antibodies and data and samples from its FavId™/Specifid™ vaccine clinical trials for the treatment of B-Cell Non-Hodgkin's lymphoma. To learn more about MMRGlobal, Inc. visit www.mmrglobal.com. View demos and video tutorials of the Company's products and services at www.mmrtheater.com.

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CONTACT:

Michael Selsman
Public Communications Co.
ms@publiccommunications.biz
(310) 922-7033