SOURCE: MMRGlobal, Inc.

MMRGlobal, Inc.

February 22, 2011 08:05 ET

MMRGlobal Launches Unique Concierge Medicine Physician-Patient Electronic Point-of-Sales System

ORLANDO, FL--(Marketwire - February 22, 2011) - MMRGlobal, Inc. (OTCBB: MMRF) today announced that it is introducing an electronic point-of-sale system for physician offices, healthcare professionals and hospital systems. The system will deliver targeted messaging to physicians on the features and benefits of MMRPro, specifically the MMRPro Stimulus Program, and tips on providing Concierge Medicine. The MMRPro Stimulus Program is designed to pay substantially more money to physicians over a period of three years than the $44,000 over five years of government stimulus. The system will also continually educate physicians on the Company's suite of Internet-based end-to-end document scanning and imaging solutions for both healthcare professionals and patients. 

Additionally, the displays are designed to educate patients on the importance of having a Personal Health Record, encourage them to access the MMRPatientView portal and upgrade to a full-featured MyMedicalRecords PHR account.

"One of our most significant challenges is to get patients to upgrade from an MMRPatientView account to a revenue-generating, feature-rich MyMedicalRecords account," said Robert H. Lorsch, Chairman and CEO of MMRGlobal, Inc. "This display program will enable MMR, in conjunction with the physician, to serve images that merchandise our products at the physician's office, while offering an interactive social entertainment program for patients that is created by the physician's office."

The point-of-sale displays are already operating in full swing at MMRGlobal's Concierge Medicine booth #3937 at HIMSS, the largest health IT conference in the U.S., currently running through Thursday in Orlando, FL. The displays are manufactured under a strategic alliance with CEIVA Logic to help launch their products in the medical industry and selected other markets. 

MMR plans to offer the point-of-sales electronic frames to doctors' offices as an integral part of its sales, education and training for MMRPro. The displays enable MMR to stream company messaging in conjunction with patient and physician photos and service offerings throughout the day. Doctors have options to upload their own content while patients are able to randomly send photos directly into their doctor's office to play on the frames. The unit can also receive X-rays and other images to be viewed by the physician anywhere in a wireless office. The displays will also be featured in high-volume practice clinics to sell the MyMedicalRecords Personal Health Record direct to consumers.

About MMRGlobal

MMRGlobal, Inc., through its wholly-owned operating subsidiary, MyMedicalRecords, Inc. (MMR), provides secure and easy-to-use online Personal Health Records (PHRs) and electronic safe deposit box storage solutions, serving consumers, healthcare professionals, employers, insurance companies, financial institutions, and professional organizations and affinity groups. MyMedicalRecords enables individuals and families to access their medical records and other important documents, such as birth certificates, passports, insurance policies and wills, anytime from anywhere using the Internet. The MyMedicalRecords Personal Health Record is built on proprietary, patented technologies to allow documents, images and voicemail messages to be transmitted and stored in the system using a variety of methods, including fax, phone, or file upload without relying on any specific electronic medical record platform to populate a user's account. MMRGlobal's professional offering, MMRPro, is designed to give physicians' offices an easy and cost-effective solution to digitizing paper-based medical records and sharing them with patients in real time through an integrated patient portal. MMR is an Independent Software Vendor Partner with Kodak to deliver an integrated turnkey EMR solution for healthcare professionals. MMR is also an integrated service provider on Google Health. To learn more about MMRGlobal, Inc. and its products, visit

Forward-Looking Statements

Any statements contained in this press release that refer to future events or other non-historical matters are forward-looking statements, and some can be identified by the use of words (and their derivations) such as "need," "possibility," "offer," "development," "if," "negotiate," "when," "begun," "believe," "achieve," "will," "estimate," "expect," "maintain," "plan," "help" and "continue," or the negative of such terms and other comparable terminology. MMRGlobal, Inc. disclaims any intent or obligation to revise or update any forward-looking statements. These forward-looking statements are based on MMRGlobal, Inc.'s reasonable expectations as of the date of this press release and are subject to risks and uncertainties that could cause actual results to differ materially from current expectations. The information discussed in this release is subject to various risks and uncertainties related but not limited to changes in MMRGlobal, Inc.'s business prospects, its results of operations or financial condition, its relationship with CEIVA Logic, acceptance of its consumer and professional products and services in the marketplace, government regulation and changes in healthcare initiatives, and such other risks and uncertainties as detailed from time to time in MMRGlobal, Inc.'s public filings with the U.S. Securities and Exchange Commission.

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