SOURCE: Mobile Lads Corp.

December 22, 2014 06:00 ET

Mobile Lads to Launch CouBox, a Next-Generation Mobile Coupon Application

AVENTURA, FL--(Marketwired - Dec 22, 2014) - Mobile Lads Corp. (OTC: MOBO) today announces the launch of CouBox, an online platform that brings the coupon industry into the mobile age.

CouBox gives merchants the capability to quickly list coupon items in a format that makes them easily discoverable by consumers. In other words, it's a comprehensive application for the creation and management of consumer-centric incentives via a website and mobile application.

In this way, CouBox becomes a smart method for consumers to search for items on sale while avoiding the multiple layers of "middlemen" and clearing houses that complicate the current industry.

Consumers can quickly and efficiently search for items, brands and stores and then clip items directly to their mobile accounts for later use. They can share coupons via social media and CouBox's single sign-on share methodology.

Businesses and Consumers can register to CouBox at www.coubox.com for the official launch on January 1, 2015.

Digital coupons are experiencing rapid growth. According to CouponPros.com, 66.9 million online coupons were redeemed in 2013 versus just 200,000 in 2009. However, the Consumer experience can still be relatively cumbersome as anyone who has tried to use online coupons can attest. The overall industry is huge, with over $315 billion of Consumer Packaged Good (CPG) physical coupons being issued in the United States in 2013.

In addition, using an exclusive algorithm, CouBox can help consumers search for flyers and match them with coupons for enhanced savings. The pattern-recognition algorithm will also be able to anticipate which items will come on sale and when to make intelligent recommendations to CouBox users on which items to buy.

Built on the Google App Engine, CouBox is designed to put the consumer in charge of what they wish to see and/or receive -- they "pull" information they want to them versus having it "pushed" to them. The system also allows for instant mobile alerts.

CouBox is currently aggregating coupons on its site as an additional service for users and to populate the system. For example, the site can aggregate other coupon items from Groupon, Smartsource, RetailMeNot, etc. onto the platform. Over time, Merchants will directly list their coupons on the application.

"We are excited to launch this new platform, and look forward to the potential growth it creates for our company", stated Michael Paul, president of Mobile Lads. "Value-conscious consumers are using smartphones for online browsing, shopping and virtual coupons. CouBox efficiently delivers an enhanced experience to the Consumer while enabling merchants to heighten visibility of their sale items and offerings via direct access to the Consumer."

About Mobile Lads Corp.

Mobile Lads Corp. designs and delivers secure, wide-area wireless transaction software solutions for the consumer finance, web and health payment processing sectors. The company's solutions provide streamlined, continuous access to time-sensitive information and data on multiple network standards. Mobile Lads' products and services center on core technologies that simplify and secure online two-way transactions and wireless communications.

For more information, visit www.mobilelads.com and www.CouBox.com

Forward-Looking Statements

This release contains forward-looking statements. Forward-looking statements, without limitation, may contain the words believes, expects, anticipates, estimates, intends, plans, or similar expressions. Forward-looking statements are not guarantees of future performance. They involve risks, uncertainties and assumptions and actual results could differ materially from those anticipated. Forward looking statements are based on the opinions and estimates of management at the date the statements are made, and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those projected in the forward-looking statements.

Contact Information

  • For further information contact:
    Mobile Lads Corp.
    Press Relations
    ir@mobilelads.com
    Phone: 800.470.9216