SOURCE: YP Corp.

December 18, 2006 11:11 ET

Mobile Online Yellow Pages Enhances Small-Business Lead Generation

MESA, AZ -- (MARKET WIRE) -- December 18, 2006 -- Mobile online yellow pages can increase customers to your location, says (OTCBB: YPNT), a leading provider of national Internet Yellow Pages and parent company of YP.com. According to Daniel L. Coury, Sr., CEO of YP, "We are expanding the ability of consumers to search for our business customers on their phones and personal digital assistants (PDAs). With the growth in mobile Internet, it is important for a business listing be wherever the person is looking for a product or service."

"After finding the business listing on their mobile unit a person can then make an immediate phone call and connect with the business with our Click to Call," said Dan. "Furthermore, our new Web 2.0 Internet site will give a customer the ability to find directions to the business as well as right on their mobile device."

The YP.com online yellow page listing allows for multiple points of contact for the customer from email to click-to-call online. Given the growth of the mobile online market, the company believes that small businesses will benefit enormously from having the ability to attract customers who are looking for goods and services on their mobile device.

The internet yellow pages, local search and wireless growing is 30.5% versus print advertising, a company can only benefit from this online growth by being where the poised-to-transact customer really is searching.

"For YP.com, this substantially increases our opportunity as a company even as we help our small business customers connect with consumers," said Dan. "We have a real opportunity for growth ahead as we increase our product capabilities. People know us as one of the best telemarketing firms in the online yellow page business and every way we increase the value add to our customers will only help us grow our sales and profitability."

For more information on our mobile product go to http://www.yp.com.

About YP Corp.

YP Corp. is America's Local Online Yellow Pages™ and offers businesses a simple and affordable way of creating a web presence and marketing their products and services to local audiences online. The Company offers an Internet Advertising Package which provides advertisers preferred placement in yellow page search results and their own Mini Webpage™ where they can provide potential customers with details about their products and services.

www.yp.com