SOURCE: Mobiquity

Mobiquity

July 19, 2011 09:00 ET

Mobiquity Wins New Engagement From BiddingForGood

Leading e-Commerce Platform for Charitable Auctions Turns to Fast-Growing Mobile Services Expert to Leverage the Power of Mobile as a Competitive Advantage

BOSTON, MA--(Marketwire - Jul 19, 2011) - Mobiquity (www.mobiquityinc.com), a professional services firm specializing in the design, build and deployment of enterprise-class mobile solutions, today announced it has been selected by BiddingForGood, the leading charitable e-commerce platform connecting consumers to thousands of nonprofit fundraising auctions, to define and develop mobile strategies that support its ongoing business and revenue growth.

"Mobile's unprecedented reach and innovative functionality provides an unbeatable one-two punch for organizations that are thinking strategically about how they can transform business processes and create competitive advantage," said Bill Seibel, co-founder and CEO of Mobiquity. "Through the power of mobile, companies like BiddingForGood are reinventing the way organizations deliver e-commerce to customers -- freeing them from the limitations of traditional computing into something that's more immediate, powerful and relevant than ever before."

Mobiquity will work with BiddingForGood to design and develop a mobile application that extends the organization's charitable auction services to customers' iPhones. By mobilizing the auction functionalities, BiddingForGood users can bid more frequently and on more items -- anywhere, and at anytime -- optimizing the overall auction experience while also further supporting the success of participating charity organizations' fundraising activities.

"BiddingForGood knows one of the ways to increase the success of our auctions is by making the bid process as easy and seamless as possible for consumers," said Jon Carson, CEO of BiddingForGood. Carson adds, "Mobile has enormous potential as a strategy for both improving our users' experience and enabling us to continue to grow our company's leadership position. We selected Mobiquity as our mobile partner because they demonstrated a compelling vision for the role mobile will play in e-commerce as well as the experienced team we knew could deliver on that vision."

About BiddingForGood
BiddingForGood is a charitable e-commerce company that connects fundraisers, shoppers and businesses. Online auctions powered by BiddingForGood have generated over $125 million for nonprofit organizations and schools. Many of the top private and public schools and nonprofits in the country use the BiddingForGood platform. The 220,000+ shoppers in our Bidder Community are buying unique and valuable items across our many auctions -- all to support the important organizations and causes they care about. Businesses are unlocking new sources of value while managing their philanthropic outreach and impact, and are discovering unique, powerful ways to reach new customers within our community.

About Mobiquity
Mobiquity is a professional services firm specializing in the design, build and deployment of enterprise-class mobile solutions. The company helps clients transform business processes with mobile solutions that are scalable, measurable, usable and sustainable. Mobiquity's expertise includes mobile business strategy, experience design for mobile devices, mobile technology development and deployment, data and analytics, and mobile security services. Co-founded by consulting veteran Bill Seibel (COO, Cambridge Technology Partners, CEO, ZEFER) and leading mobile strategist Dr. Scott Snyder (President, Breakthru Advisors, CEO and President, Decision Strategies International), Mobiquity has teamed the leaders from the client-server and internet waves with those driving innovation in mobile today. To learn more, visit www.mobiquityinc.com.

Contact Information

  • Media Contact:
    Colleen Irish
    For Mobiquity
    617-842-1511
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