SOURCE: ModiFace

ModiFace

October 20, 2015 09:00 ET

ModiFace Launches Live Facial Rejuvenation and Enhancement Mirror in Partnership With Allergan Canada

New JUVEDERM® Virtual Mirror App Uses Augmented Reality to Simulate the Effects of JUVEDERM® Facial Filler Treatments on Live Videos of the User's Face

TORONTO, ON--(Marketwired - Oct 20, 2015) - ModiFace, the leading creator of augmented reality technology for the beauty and medical aesthetic industries, today announces the upcoming availability of its rejuvenation and enhancement mirror that simulates the effects of JUVÉDERM® facial filler, in real time video. This new technology allows those interested in facial revitalization treatments to view the potential results by looking at the ModiFace-powered digital mirror. The results are photo-realistic, and are shown with full 3D rendering, meaning that addition of volume and lifting of the face can be observed from all angles exactly as one would look into a regular mirror. You can apply over 10 JUVÉDERM® treatment effects such as smoothing smile lines, enhancing lips and lifting cheeks.

"The JUVÉDERM® Virtual Mirror is a ground breaking educational tool for the aesthetics industry. For the first time, consumers can see a live 3D visualization of what they could look like if treated with JUVÉDERM® facial filler," said Patricia De Simone, International Strategic Marketing Manager at Allergan. "People are curious about their aesthetic options and we are thrilled to make this innovative technology available."

"Based on our unique facial detection and simulation technology, the JUVÉDERM® Virtual Mirror tracks facial features like wrinkles, folds and loss of fullness and performs a life-like 3D simulation of clinically-calibrated facial enhancements. This process is performed 30 times per second resulting in a highly photo-realistic mirror-like simulation of a facial aesthetic treatment," said Dr. Parham Aarabi, Founder and CEO of ModiFace. "Used in clinics or on mobile devices at home, the JUVÉDERM® Mirror will truly revolutionize how consumers learn about their treatment options."

The new application will be available starting from early June at the following link: https://itunes.apple.com/ca/app/juvederm-virtual-mirror/id909474819

For more information, please contact: info@modiface.com or (647-350-6525).

About ModiFace
ModiFace is the leading creator of augmented reality technology for the beauty industry, providing custom web/mobile try-on apps, in-store mirrors, and visual e-commerce. ModiFace's patented technology, which is based on over a decade of research at Stanford University, powers over 100 custom augmented reality apps for beauty brands such as Allergan, Procter and Gamble, L'Oreal, Unilever, and Sephora. For more information, visit http://www.modiface.com.

About Actavis+Allergan
On March 17, 2015, Actavis completed the acquisition of Allergan, creating a $23 billion diversified global pharmaceutical company. With commercial operations in approximately 100 countries, Actavis & Allergan are committed to working with physicians, healthcare providers and patients to deliver innovative and meaningful treatments that help people around the world live longer, healthier lives.

Safety Information
As with any medical procedure, there is always a risk of unwanted side effects with HA facial filler treatments. Patients should speak with their doctor about the benefits and risks of any procedure. Most side effects are normally short-lived and often relate to the injection procedure. Following injection, there may be redness, swelling, pain, or bruising around the injection area.

The JUVÉDERM® range of facial fillers should only be administered by a trained and qualified medical aesthetics healthcare practitioner. For more information or to find a doctor, visit www.Juvederm.ca.

JUVÉDERM® is a registered trademark of Allergan Holdings France SAS.

Contact Information

  • Media Contact:
    Lindsey Showalter
    Uproar PR for ModiFace
    Email Contact
    321-236-0102 x225