Molson Canada

Molson Canada

April 02, 2007 12:00 ET

Molson Helps Grow Canmore Arena

Brewer donates $10,000 towards expansion of Canmore rec centre

CANMORE, ALBERTA--(CCNMatthews - April 2, 2007) - Canada's oldest brewer today donated $10,000 towards the expansion of the Canmore Recreation Centre, helping to support local hockey in the Bow Valley.

Molson donated the funds for the expanded rink the as part of a fun, hockey shootout on the ice of the rec centre where the brewer donated $2,500 for every goal scored by a Canmore community leader. The event included local VIPs Mayor Ron Casey, Al Doll of the Canmore Eagles, Mike Bushey of Boston Pizza and Molson sales rep Greg Neely.

"Molson is more than just Canada's oldest brewer - we are a community builder," Neely said. "There is no better way for Molson to help build community spirit than to help build a community centre, especially one where so much great Canadian hockey can be played."

Molson is a true fan and proud sponsor of all levels of hockey across Canada from the national men and women's Olympic teams, to NHL teams like the Calgary Flames, to AJHL teams like the Eagles.

"Being a community builder means more than just sponsoring the big leagues," Neely said. "It also means being part of the heart and soul in every town where Molson and its employees live, work and play - and we're proud to play our part here in Canmore."

The funds will go towards expansion of the centre, including finishing the second arena later this year.

In today's shootout-for-dollars, each community VIP took a turn scoring on Neely on a breakaway, just as in an NHL shutout. Molson donated $2,500 for each goal scored by the VIPs. After the shootout, Neely presented the $10,000 cheque - along with an oversized commemorative puck - to Mayor Casey.

"We might have scored all the goals today, but Molson scored the biggest one of all for Canmore," Casey said. "In expanding the rec centre, we are constructing more than a just a better building, we are building a better community - and we are happy to have Molson be a part of it."

"Molson's donation will mean a lot to the city, hockey fans and to our hockey club," said Al Doll, president of the Canmore Eagles.

Wild Rose MP Myron Thompson could not attend in person but he sent greetings on behalf of the Government of Canada. Molson donated $2,500 on his behalf.

"Congratulations to Molson Canada for developing a very innovative, fun manner to participate in raising funds for this venue," Thompson said from Ottawa. "I am pleased that Molson Canada is continuing its tradition of community participation by donating to the Canmore Recreation Centre."

The NHL-size Canmore Arena is utilized for Junior A hockey, adult recreational hockey, minor hockey, figure skating, speed skating, learn-to-skate programs, public shinney and public skating. During the regular season (September - April), available arena time is very limited due to high demand, although there are some time slots open on weekdays and during the summer months (July and August). In May and the beginning of June, the Arena Pad is available for rent for non-ice activities such as trade shows, dry-land training, ball hockey and gymnastics competitions.

Canmore is a city of about 12,000 people about 110 kilometres west of Calgary in the rugged Bow Valley amid the front ranges of the Rockies.

About Molson

With roots dating back to 1786 and a time-honoured tradition of brewing quality beers, Molson is proud to play its part in communities across Canada. With an emphasis on helping Canadians aged 19-29, Molson is proud to support the development of active lifestyles, healthy communities and skills improvement in communities coast-to-coast. For more information on fund eligibility and allocation, visit

Molson operates six breweries, including one in Edmonton that is the oldest continuously-used brewery in Western Canada. Molson also invests in communities across Western Canada through sports and entertainment sponsorships. In addition, Molson's charitable programs include the Molson Donations Fund, its employee gift-matching program and MVP, the new Molson Volunteer Program that gives each employee a paid day's leave to volunteer for a community cause.

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