SOURCE: Monarch America Inc.

January 09, 2015 16:26 ET

Monarch America Signs Exclusive Proprietary Product Distribution Agreement With Coats AgriAloe LLC

WESTMINSTER, CO--(Marketwired - Jan 9, 2015) -  Monarch America Inc. (OTCQB: BTFL) ("Monarch America" or the "Company") is pleased to announce that the Company has entered into an Exclusive Distribution Agreement with Coats AgriAloe LLC, a Texas-based developer of patented and proprietary soil amendment products. Coats AgriAloe LLC was founded by world renowned Aloe Vera pioneer, expert, and advocate Bill Coats, R.Ph., CCN. 

"We are extremely excited to have been able to secure the U.S. and Canadian distribution rights to the Coats AgriAloe patented products for the cannabis and hemp industries," stated Eric Hagen, CEO of Monarch America Inc. "Bill Coats and his team have spent decades developing the proven science and technology behind the Coats Whole Leaf Aloe Vera® process and we are honored to become the exclusive source for these potentially high-demand proprietary products within this rapidly growing sector."

Aloe Vera has been utilized in herbal medicine for thousands of years and is now widely used in the cosmetics and alternative medicine industries. In the last 60 years, numerous attempts were made to isolate, extract, and replicate the effective ingredients in Aloe Vera. Each attempt was met with only partial success or complete failure. The complex chemistry of Aloe Vera still defies complete analysis and replication.

In 1964, Bill Coats, then a practicing pharmacist in Dallas, Texas, became a man obsessed with finding a way to isolate and stabilize the active ingredients inside the Aloe Vera leaf. Normally, these active ingredients, once exposed to light and air, oxidize and become useless within 4 hours of harvest. Mr. Coats dedicated himself to learning the micro-biology of the Aloe Vera plant to extract and stabilize the plant gel while preserving its natural curative potency. In 1968, he succeeded in his mission to create and patent one of the very first successful stabilization patents (U.S. Patent #5,356,811) currently used in Aloe Vera drinks, skincare, medicine, and more. Bill Coats is now considered the foremost authority on the subject of Aloe Vera, its many beneficial uses, product development, and related global technology. 

Hagen concluded, "I am very confident that the Coats AgriAloe soil amendment will be a perfect fit within our expanding product lineup and anticipate launching a re-branded Monarch America product for the cannabis and hemp industries within the next few weeks." 

Monarch America Inc. files reports with the Securities & Exchange Commission on EDGAR and anticipates continuing to file such reports. The Company's filings can be viewed at www.sec.gov.

Additional information regarding the Company can also be found on its website at www.MonarchAmerica.com

Cautionary Language Concerning Forward-Looking Statements

Statements in this press release may be "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as "anticipate", "believe", "estimate", "expect", "intend", and similar expressions, as they relate to the company or its management, identify forward-looking statements. These statements are based on current expectations, estimates and projections about the company's business based, in part, on assumptions made by management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may, and probably will, differ materially from what is expressed or forecasted in such forward-looking statements due to numerous factors, including those described above and those risks discussed from time to time in Monarch America Inc.'s (f/k/a Cannabis Kinetics Corp.) filings with the Securities & Exchange Commission. As a reporting issuer with the Securities & Exchange Commission, Monarch America Inc. files Quarterly and Annual Reports and other documents on EDGAR. We strongly urge all persons to read our filings at www.sec.gov, which are publicly available, in conjunction with this press release as we are in a highly regulated industry that requires thorough research prior to making any decision regarding a company, particularly an investment decision. In addition, such statements could be affected by risks and uncertainties related to Monarch America Inc.'s (i) product demand, market and customer acceptance of its equipment and other goods, (ii) ability to obtain financing to expand its operations, (iii) ability to attract qualified management representatives, (iv) competition, pricing and development difficulties, (v) ability to fully implement our business plan as a result of being a reporting issuer with the Securities and Exchange Commission, and (vi) general industry and market conditions and growth rates and general economic conditions. Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. The Company cautions readers not to place undue reliance on such statements. Monarch America Inc. does not undertake, and specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement. Actual results may differ materially from Monarch America Inc. expectations and estimates. Information on Monarch America Inc.'s website does not constitute a part of this release.

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