December 17, 2013 16:04 ET

MOON Collaborative Holds Inaugural Member Summit for Veterinary Specialty Practices

LOS GATOS, CA--(Marketwired - Dec 17, 2013) - MOON, a member organization consisting of veterinary specialty & referral practices from across the United States, held its inaugural member summit on November 13 through 15 in Los Gatos, CA. The purpose of the meeting was to strengthen the MOON network by developing relationships and addressing common business challenges in a collaborative way. The two-day agenda was focused on three main goals -- providing insight about current issues in the profession, presenting high-level business education, and facilitating collaborative discussion across MOON's member practices

Attendees included practice owners, executives and managers from MOON's member practices. Several thought leaders from within the veterinary profession were invited to participate, as well as professionals from outside of the profession. The event was sponsored by several vendor partners from veterinary distribution, manufacturing and service organizations, and vendor representatives were invited to attend and participate in a portion of the event as well. The agenda included a panel discussion with leaders in the field where major trends, issues, and influencers in the veterinary specialty segment of the profession were explored, discussions with subject matter experts in Marketing and Business Strategy, and collaborative opportunities including presentations about practice projects and initiatives and discussions about practice challenges and opportunities. There were also many opportunities for networking. The summit was wrapped up with a conversation about how MOON can continue to facilitate collaboration among members.

"The Summit was a great success and renewed members' excitement about, and commitment to, MOON." said Suzi Martin, Executive Director of MOON. "Going forward we will make this an annual event for our members. Every time we get together we are reminded that this is an amazing group of people, and there is great benefit for all in meeting in-person to share experiences, learn from each other, and have fun!"

Plans for a second annual Member Summit are under way.

MOON's foundational belief is that people and businesses can do more and better together than they can alone. Therefore, MOON strives to deliver excellence through collaboration within the veterinary profession. For more information about MOON visit or contact Suzi Martin at