SOURCE: Moosehead Breweries Limited

Moosehead Breweries Limited

SOURCE: United States Beverage, LLC

US Beverage

September 25, 2014 14:13 ET

Moosehead Breweries Appoints United States Beverage as US Beer Importer for Its Portfolio of Beers

SAINT JOHN, NB--(Marketwired - September 25, 2014) -  Andrew Oland, President and CEO of Moosehead Breweries Limited, of Saint John, New Brunswick, Canada, announced this morning the appointment of United States Beverage (USB) as the U.S. importer for the Moosehead portfolio which includes its Hop City craft brands. Recently, the Moosehead brands had been imported by the brewery's affiliate, Moosehead USA.

"Following a thorough review of our U.S. operations, and in light of the rapid changes and evolution taking place in the U.S. Beer market, we have decided to build the future of our brands with United States Beverage," said Mr. Oland. "USB has a long and successful history of building brands in the U.S. and our teams have worked successfully in the past on other significant projects. We believe this opportunity with USB will solidify and grow our portfolio in the important United States market," said Oland.

Joseph J.Fisch, Jr., President and CEO of United States Beverage added, "We are honored to partner with the Oland family and their dynamic team. We are excited by the task of taking Moosehead and Hop City to new levels in the competitive U.S. market. Moosehead is one of our industry icons and we are dedicated to strengthening its position throughout the U.S."

The transition from Moosehead USA to USB will take place November 1, 2014. At that time all responsibilities for sales, marketing and distribution will be handled by United States Beverage.

About Moosehead Breweries Limited
Moosehead Breweries Limited is headquartered in Saint John, New Brunswick, Canada but traces its roots to 1867 when the Oland family started brewing beer in Dartmouth, Nova Scotia, Canada. Today Moosehead is still family owned and is operated by the fifth and sixth generations of Oland family members. Moosehead is the last privately owned major brewery in Canada. The company brews and sells its award-winning Moosehead and Hop City branded lagers and ales across Canada, in the United States, and in a number of countries around the world.

About United States Beverage:
United States Beverage (USB) is a premium imported and craft beer sales and marketing company located in Stamford, Connecticut. USB provides a national distribution network for a portfolio of premium brands including: Murphy's Stout and Red Ale from Ireland, Tiger Beer from Singapore, The Grupo Damm portfolio of brands from Spain: Estrella Damm Lager, INEDIT, and DAURA; Czechvar and Czechvar Dark from the Czech Republic; John Smith's Extra Smooth Ale from England; Tona Cerveza from Nicaragua; Kalik from the Bahamas; Brasseurs de Gayant from France, Spanish Peaks Brewing Co.'s Black Dog Ale portfolio of craft styles, and New Planet Brewing Co. from Boulder, CO.

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