SOURCE: buySAFE

November 17, 2005 09:00 ET

More Than Two Million Items Available Online Bonded With buySAFE®

Consumers Look for buySAFE Seal This Holiday Season for Worry-Free Online Shopping

ARLINGTON, VA -- (MARKET WIRE) -- November 17, 2005 -- buySAFE, Inc. (www.buysafe.com), the leading online trust and safety company for e-commerce transactions, announced today that there are now more than two million items available online that are bonded with buySAFE. The company has achieved this milestone at a record pace, adding more than one million Bonded Items in less than four months. Consumers can find all Bonded Items at www.buysafeshopping.com, or on eBay, Overstock.com Auctions and Tias.com.

Bonded Shopping is buySAFE's solution to the biggest challenge facing e-commerce today: knowing who to trust. All Bonded Items contain the buySAFE Seal in their descriptions, which signifies that the merchant has passed the comprehensive buySAFE Business Inspection, and that the transaction is backed with a surety bond issued at no cost to the buyer by Liberty Mutual. This guarantees the purchase up to $25,000 and assures that the terms of the sale will be met.

"Online merchants are discovering that buySAFE's Bonded Shopping model can help increase consumer confidence, drive sales, convert shoppers to buyers, and promote customer loyalty," said Jeff Grass, CEO, buySAFE. "As we move into the busy holiday shopping season, it is exciting to see so many online sellers using buySAFE to gain a competitive edge. We are particularly gratified to have achieved this milestone in such a short period of time, and we look forward to bringing the benefits of buySAFE to other sellers and marketplaces."

ABOUT buySAFE

buySAFE, Inc. helps to create a safe and stress-free online shopping environment through Bonded Shopping™ -- the only program that qualifies merchants, identifies reputable online businesses with the buySAFE Seal, and uses surety bonds to provide protection for individual buyers from online transaction risks. buySAFE also benefits online merchants by signaling they are a reputable and trustworthy seller, thereby increasing profit opportunities. There are currently more than two million items bonded with buySAFE that can be found at buysafeshopping.com. buySAFE is headquartered in Arlington, Virginia, and more information can be found at www.buysafe.com.

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