SOURCE: mopusher


August 02, 2016 14:41 ET

Motivation Needs No Technology: mopusher Launches First Bracelet to Change the Way People Track and Achieve Goals

As the Most Honest Bracelet in the World, mopusher One Encourages Accountability by Providing Wearers With a Constant, Visual Reminder

BERLIN, GERMANY--(Marketwired - Aug 2, 2016) - mopusher announces today the launch of its first product, mopusher One, the most honest bracelet in the world that allows individuals to push themselves to achieve daily and long-term goals. In a time of immense popularity for wearables, fitness wristbands and smart watches, mopusher One brings consumers a flexible and reusable option that helps strengthen motivation without digital technology by visualizing one's challenges.

"Everyone goes through phases when motivation decreases, you lack drive and want to give up -- when I lacked drive during my marathon training, I knew there had to be something out there that stops me from calling it quits," said Rouven Theis, founder of mopusher One. "This inspired me to bring something new to the market that is easy and flexible in scope: a small bracelet, which visualizes personal goals in a simple manner. Instead of turning to technology to give you a push, mopusher One acts as a simple reminder to listen to your own dreams and turn that into a mind-to-body experience."

Other smart gadgets and fitness devices have major disadvantages, including security and privacy issues, battery life, and limited overall lifespan. In contrast, mopusher One does not leak data or require a charging cable. The bracelet prompts people naturally at any time and at any location during their projects and keeps the motivation permanently maintained.

The motivational bracelet comes with small reward stones, which are reminders to users about their set goals and act as a reward when reaching them. Once the final goal is achieved, the last stone follows, which is the target stone. After all goals are completed, the bracelet can be reused for any other challenge that requires inspiration. Each wristband is made of flexible, sustainable and latex-free material, and is easily adjustable. It's available in a myriad of colors, including green, grey, pink, blue and black.

mopusher One is available for pre-order on Kickstarter for EUR25/$27 USD, and is set to ship in November 2016. With a crowdfunding goal of EUR25,000/$27,553 USD, all funds raised will go towards creating the next generation of mopusher bracelets, including new color and design options. For more information about mopusher One, visit or follow the company on Facebook and Instagram.

About Mopusher
Analog does not need technology -- that is the motto of the mopusher team. With their mission "Your Motivation!" the Germany-based company wants to support everyone in achieving their goals -- completely without technology. mopusher One is for anybody who needs a boost of motivation and aims to keep their objectives in mind. Whether wearers want to change into a healthier lifestyle or want to reach professional goals, the mopusher One bracelet guides people through their day-to-day tasks, tracks success and helps to maintain accountability for set goals using its unique set of motivational milestones. mopusher was founded in early 2016 in Bad Camberg, Germany by Rouven Thies. 

Contact Information

  • Media Contact:
    Paige Wagner
    Uproar PR for mopusher
    Email Contact
    321.236.0102 ext. 234