SOURCE: Motive Television PLC

February 15, 2012 07:49 ET

Motive and Granite Agree to Broadcast Cloud JV

LONDON and NEW YORK, NY--(Marketwire - Feb 15, 2012) -


GRANITE BROADCASTING CORPORATION AND MOTIVE TELEVISION PLC
ANNOUNCE"BROADCAST CLOUD JOINT VENTURE" TO DEVELOP "TELEVISION EVERYWHERE
BROADCASTING"


- To Provide Live Broadcast Television and Datacasting Services

Directly to Portable Devices -

- Utilizes Existing Broadcast Spectrum to Reach Everyone Everywhere -


New York and London: February 15, 2012 - Granite Broadcasting
Corporation (Granite) and Motive Television plc (Motive) today
announced they are forming a joint venture, Broadcast Cloud JV (BCJV),
that will pursue the development, implementation, and use of existing
broadcast spectrum to provide live television, customized linear TV
channels, video-on-demand, and catch-up television directly to portable
devices such as iPads, Android tablets and smart phones. In addition,
Granite and Motive will soon begin a separate test of Motive's
internet-based Television Anywhere technology at KOFY-TV, Granite's
television station serving the San Francisco-Oakland-San Jose, CA
market.

The BCJV will utilize Motive's patented and proprietary technology that
has been in commercial use in Europe since 2009, and extend its reach
to portable devices in the United States. Once completed, this will
enable Granite and other broadcasters to use their existing ATSC
spectrum assets to make their current broadcast signal directly
available to devices beyond the television. This will provide
consumers with free access to broadcasting content everywhere they are
and on the device of their choice, while allowing broadcasters to
broaden their audience and deepen their relationship with viewers.

Peter Markham, Chairman of Granite Broadcasting Corporation, commented,"The
US television broadcasting industry has invested hundreds of
millions of dollars over the past several years to convert to a digital
format. BCJV will provide all broadcasters with the ability to leverage
that investment to communicate directly with a broad array of mobile
devices and continue providing innovative new services in each local
market we serve. This is an excellent opportunity for broadcasters to
expand their lead in providing locally and nationally relevant video
content and create a number of new revenue streams for all of our
partners. We are especially pleased to expand on our successful
partnership with Motive, who has proven to be a global market leader in
developing innovative television technology and services."

Leonard M Fertig, CEO of Motive Television plc, added, "Before there
was an Internet-based Cloud, there was a Broadcast Cloud, a
one-to-many, pervasive, scalable, and extremely efficient method of
distributing video content. The Broadcast Cloud has no need for
hotspots, internet connectivity or the added distribution and access
costs associated with today's internet services; it provides content
free over the air to a mass audience. With the creation of BCJV, we
will use Motive's patented and commercially proven technology to update
the American broadcast distribution system and enable it to serve the
needs of today's and tomorrow's viewers."

BCJV will leverage Granite's broadcast stations and digital assets to
provide both facilities and local staff support for testing, pilot
projects, and other trials for the BCJV technology. Granite will also
contribute its management expertise, sales and marketing input and
assistance in promoting the BCJV technology to the broadcasting
industry and will cooperate on the development of the BCJV business and
strategic plan.

Motive will provide BCJV with an exclusive license to use the
underlying Motive technology and Motive's know-how in the development
of the BCJV technology. Motive will provide engineering expertise and
also oversee the day-to-day management of BCJV, including sales and
marketing of the BCJV Technology and licensing to third party
broadcasters, content owners and other potential partners.

*End*

Motive Television plc Contacts:



Motive Television plc                      T: +44 20 7025 8425

Michael Pilsworth, Chairman

Leonard M. Fertig, CEO

Merchant Securities (Nominated Adviser)    T: +44 20 7628 2200

Simon Clements / Virginia Bull

XCAP Securities (Broker)                   T: +44 20 7101 7070

Jon Belliss / John Grant

Financial PR                               T: +44 20 7367 5100

Cubitt Consulting

Chris Lane

Brainerd Communicators                     T: +1 212 986 6667

Chris Plunkett / Mike Smargiassi

Media PR                                   T: +44 7774 860011

Gerry Buckland

Granite Broadcasting Corporation Contacts:

Peter Markham Chairman / CEO               T: +1 212 826 2530


Notes to Editors

Granite Broadcasting Corporation is a market-leading owner of local
media properties in the U.S. The company's operations include broadcast
TV stations, local cable TV channels, and local online and mobile media
properties. Television network partners include Fox, NBC, CBS, ABC, The
CW and My Network TV. Granite's local media operations are
characterized by innovative, best of breed management and market
leading franchises.

Motive Television provides software and services to the global
television industry, enabling Television Anytime Anywhere. Motive's
patented and proprietary technology platform responds to the heightened
viewer demand for watching what they want, when they want, on whatever
device they want; and is driven by the mandatory switchover from
analogue to digital broadcasting as mandated by the International
Telecommunication Union.

Motive Television provides broadcasters and pay television operators
with enabling technology that provides opportunities to deliver
highly-valued services to viewers that generate additional income and
retain existing subscribers, comprising:

Television Anytime. A technology platform that enables digital
broadcasters and pay television operators to offer enhanced
broadcasting services with or without the need for an Internet
connection. These services, include, among others, Video-on-Demand,
Catch-Up TV, Virtual Channels, Sneak Preview TV, and Targeted
Advertising. Television Anytime is currently in commercial operation in
Europe both in digital terrestrial (DTT) and soon in satellite (DTH)
environments. Patented in Spain and patent pending in the EU.

Television Anywhere. An advanced multi-screen multi-channel technology
that allows a viewer to control and watch all the content received by
or recorded in their main home television equipment on any computer,
mobile phone, iPad or any other Internet connected device. Television
Anywhere is software-based and can be updated via software upgrades on
existing STB. US patent pending.

Motive's content division is:

Motive Television Limited, a Dublin-based award-winning independent
production company that produces factual programmes for Irish
broadcasters. It specializes in live sports production and sports
documentaries and also produces factual and entertainment series.

Motive Television was founded in London in 2005 and its shares are
quoted on the London Stock Exchange (AIM).

 http://www.motivetelevision.co.uk/ir/mtv/ir.jsp?page=home 

                    This information is provided by RNS
          The company news service from the London Stock Exchange

END

Contact Information