SOURCE: Movero

October 15, 2008 17:23 ET

Movero CTO to Present Strategies for Delivering Differentiated Offerings at Mobile Internet World

Session Details How Education, Health Care, and Financial Services Industry Segments Are Using Mobile Applications to Boost Efficiency and Grow ROI

AUSTIN, TX--(Marketwire - October 15, 2008) - Movero Corporation, a leading provider of IT solutions for mobility, announced today Bruce Friedman, chief technology officer, will speak at Mobile Internet World, October 20-22 at the Boston Convention Center, Boston, MA. Mr. Freidman will participate in a panel discussion titled, "Enterprise Apps Go Mobile: Three Takes on Vertical Wireless" on Wednesday, October 22 at 4:45 p.m.

Enterprises within vertical industries like healthcare, education and financial services are increasingly adopting a broader range of mobile applications to help achieve breakthrough outcomes and drive new operating efficiencies. As the adoption of mobility accelerates companies are also increasingly encountering a new set of challenges that need to be addressed in effectively managing enterprise mobility to achieve the desired business ROI. In today's economic environment the costs associated with enterprise mobility have to be understood and contained. A handful of outside experts are addressing this challenge. Among them is Mr. Bruce Friedman.

Friedman is a pioneer in the development of managed wireless solutions for the enterprise, helping corporate customers create and leverage effective support ecosystems for mobile and wireless infrastructure. As the chief technology officer and co-founder, he oversees the evolution of Movero's mobile IT technology platforms, providing thought leadership for the Company's R&D, Consulting and Service Delivery teams. Prior to Movero he served as vice president of Sprint's Mobile Computing Services Group, where he was responsible for delivering a suite of market-facing services including 3G messaging, mobile applications development and custom integrated solutions. He directed several of Sprint's successful initiatives in mobility, ecommerce, IT consulting and managed services, transforming Sprint from a long distance telecommunication provider into a next-generation wireless Internet infrastructure company.

For more information or to register for Mobile Internet World, please visit

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