MSC Cruises

December 06, 2011 20:17 ET

MSC Cruises' Sasso Named a 2011 'Leader in Luxury'

Honored for Decades of Cruise Industry Service, MSC Yacht Club Role

FORT LAUDERDALE, FL--(Marketwire - Dec 6, 2011) - Richard E. Sasso, president and CEO of MSC Cruises (USA), Inc., has been named a 2011 Leader in Luxury Award recipient.

The awards were presented at today's Luxury Travel Expo, produced by Luxury Travel Advisor and Travel Agent, in Las Vegas.

Leaders in Luxury Awards, selected by the editors of Luxury Travel Advisor and Travel Agent, are presented to individuals who demonstrate superior leadership in Hotel, Cruise, Tour and Travel Professional categories. Sasso was recognized in the Cruise category.

"As president of MSC Cruises (USA), Rick has been deeply involved in developing and promoting the new MSC Yacht Club concept, an exclusive 'ship within a ship' concept that's revolutionizing how some upscale customers perceive a luxury cruise experience," said Ruthanne Terrero, vice president/editorial director, Questex Travel Group. "While MSC is a contemporary cruise product, its pampering MSC Yacht Club is a luxury experience with such perks as a private pool, upscale restaurant, bar and lounge, exclusive spa entrance and treatment areas, 24-hour concierge, butler service, and complimentary wines and spirits."

Terrero continued: "The editors of Travel Agent and Luxury Travel Advisor also wanted to recognize Rick's four decades of impressive cruise industry service -- helping transform the industry from a transportation-focused product to a cruise vacation experience."

"This is an honor that reflects the hard work all of us at MSC Cruises do to ensure our guests have a luxury cruise experience," said Sasso.

Sasso has been in the cruise industry for 39-plus years and the travel industry for 42 years. After holding key positions at Costa Cruises and Chandris Cruises, Sasso joined the team that launched Celebrity Cruises in 1990, serving as president from 1995-2001. He was instrumental in establishing it as a top premium cruise line.

Sasso was named president/CEO of MSC Cruises USA in April 2004, charged with establishing a strong position in the North American market with a cruise experience that reflects the heart and soul of Italy.

Earlier this year, he received the coveted "Hall of Fame" recognition from Cruise Line International Association (CLIA) for his significant contribution to and positive impact on the development and growth of cruise vacations.

For more information, visit, call 877-665-4655, or contact a local travel professional.

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    Gail Nicolaus
    Vice President, Marketing, PR & Customer Service
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