SOURCE: Mspark


March 25, 2014 12:49 ET

Mspark Hires Steve Neal as Vice President of Sales, Local Accounts

HELENA, AL--(Marketwired - March 25, 2014) - Mspark, a privately held, results-oriented marketing services provider of shared mail in the United States, today announced that it has hired Steve Neal as vice president of sales, local accounts. In this role, Neal will be responsible for the development and effective execution of the Company's local accounts sales strategy as well as the overall management of the local accounts sales division, which includes inside sales, territory sales and major accounts.

Dan Walter, executive vice president of sales and marketing at Mspark, said, "I am very pleased that Steve has joined our sales leadership team. His prior success as a seasoned sales executive, together with his first-hand knowledge of the direct marketing industry and his outstanding leadership abilities, are sure to help us reach new heights in the local account sales segment of our business."

Neal has more than 30 years of business expertise in sales management, direct sales, P&L responsibility, and operations management across a variety of platforms, including direct mail, digital solutions, inserts, catalogs, publications, large format and logistics. Prior to Mspark, he held several sales leadership roles of increasing responsibility, culminating in senior vice president of sales, at Vertis Communications, a marketing communications company based in Baltimore, Md., that provides advertising, direct marketing and interactive solutions to prominent brands across North America. He also held roles at Quebecor World, a global print solution provider, as well as Color Dynamics and Web Plus.

"These are exciting times at Mspark as we continue to 'ignite results' for our clients," added Neal. "Mspark's unrivaled dedication and focus on driving results and ROI for our clients is what truly grabbed my interest in the Company, and I am excited about what the future has in-store for both our clients and for Mspark."

A graduate of Rochester Institute of Technology, Rochester, N.Y., Neal holds a Bachelor of Science degree in printing management.

About Mspark
Mspark, a privately held, national provider of shared mail services, has partnered with clients to deliver reliable advertising solutions since 1988. The Company's business success stems from a simple premise -- to provide measureable results and a solid return on the customer's marketing investment. Mspark is uniquely positioned with access to more than 23 million U.S. households in 27 states and 550+ markets, and its 98% household penetration in rural/non-metro geographies is unsurpassed by other competitors. The Mspark portfolio of more than 3,000 clients includes consumer packaged goods manufacturers, retailers, restaurants and service providers across the United States. For additional information, please visit

Contact Information

  • Contact:
    Susan R. Knight
    Director, Corporate Communications