SOURCE: Mu Sigma

Mu Sigma

June 09, 2014 09:00 ET

Mu Sigma to Present at Predictive Analytics World Conference in Chicago, June 16-19

Mu Sigma's Art of Problem Solving Expertise and Clients Tapped to Share Knowledge of Market-Mix Modeling and Machine Learning

CHICAGO, IL--(Marketwired - Jun 9, 2014) - Mu Sigma (http://www.mu-sigma.com), the largest provider of decision sciences and analytics solutions for global enterprise customers, announced today that it is a diamond sponsor at Predictive Analytics World Chicago, taking place June 16-19, and will also co-present in two separate sessions with UnitedHealthcare and Microsoft at the show.

The first session is with client UnitedHealthcare and will focus on market mix modeling.

Who:
Tom Allenburg, VP of Data Analytics and Marketing Solutions, UnitedHealthcare Medicare & Retirement and Mike Feldner, Geography Head, Mu Sigma

What:
"A White-box Approach to Marketing Mix Analytics"

Where: 
Hyatt Regency McCormick Place, Chicago

When:
Tuesday, June 17 from 11:20am-12:05pm

The second session is with Microsoft, and will focus on machine learning and the rise of operational predictive analytics systems.

Who:
Roger Barga, Principal Program Manager, Microsoft and Zubin Dowlaty, Head of Innovation and Development, Mu Sigma

What:
Ambient Intelligence: The rise of operational predictive systems

Where:
Hyatt Regency McCormick Place, Chicago

When:
Wednesday, June 18 from 8:40-9:10am

In addition, Mu Sigma's Mike Feldner has been invited to speak on an Expert panel.

Who:
Mike Feldner, Geography Head, Mu Sigma

What:
"Necessary Skills of the Quant: Finance, Fraud, and Marketing"

Where:
Hyatt Regency McCormick Place, Chicago

When:
Wednesday, June 18 from 2:15-3:00pm

For more information on the events or to register, visit http://www.predictiveanalyticsworld.com/chicago/2014/.

About Mu Sigma
Mu Sigma is a category-defining Decision Sciences and Big Data analytics company helping enterprises institutionalize data-driven decision making. Mu Sigma's unique interdisciplinary approach and cross-industry learning drive innovation in solving high-impact business problems across marketing, risk and supply chain. With over 3000 decision scientists and experience across 10 industry verticals, Mu Sigma has been consistently validated as the preferred Decision Sciences and analytics partner. Mu Sigma provides an integrated decision support ecosystem of products, services and cross-industry best practice processes transforming the way decisions are enabled in enterprises for more than 125 Fortune 500 clients. Visit www.mu-sigma.com.

Mu Sigma is a trademark of Mu Sigma, Inc. in the United States and other countries. All other trademarks contained herein are the property of their respective owners

Contact Information

  • For information, contact:
    Gina Rezendes
    Big Swing Communications
    Email Contact
    +1-617-640-9278