SOURCE: Multimedia Platforms, Inc.

Multimedia Platforms, Inc.

February 12, 2016 09:30 ET

Multimedia Platforms 7.5 Million Monthly Readership Paves Way for Launch of WiRLD

FT. LAUDERDALE, FL--(Marketwired - Feb 12, 2016) - Multimedia Platforms, Inc. (OTCQB: MMPW) ("MMPW" or the "Company"), the only publicly-traded LGBT media company, is the go to news source for the national LGBT community with reach of over 7.5 million monthly readers. The strength of this national coverage is based on the significant "Hyper Local" solutions that its five publications provide to the country's top LGBT markets; Southern California, New York and Florida.

The Company's publications generate revenue streams in local and national advertising. The successful monetization efforts of the print segment of the business generated topline 2015 revenue to be reported in a soon to be released filing and is on pace to exceed those figures in 2016. This has allowed MMPW to attract industry-leading editors, photographers, writers and journalists to create the best LGBT focused content in the business. The content and editorial created by these experts has allowed MMPW to proudly launch the global digital hub, WiRLD. Through WiRLD, the Company is able to further aggregate users and create additional exposure for publishers, with much lower distribution costs, compared to the competition.

Bobby Blair, Chief Executive Officer of Multimedia Platforms, commented, "We believe we have created a business model through our hyper local print publications that has established global reach and is a driver in creating an international footprint. The MMPW publications drive revenue, increase online users, establish brand awareness and build valuable first party data on the desirable LGBT consumer demographic. We are also now driving traffic and new revenue to WiRLD, further solidifying our leadership within the community."

MMPW is currently in a public BETA release of

About Multimedia Platforms:
Multimedia Platforms Inc. ("MMPW") is an industry-leading multimedia, technology and publishing company that delivers content and advertising to one of the most sought-after demographics in the world, the Lesbian, Gay, Bisexual and Transgender (LGBT) population. MMPW's top brands include Frontiers magazine, Florida Agenda, FunMaps, Guy magazine and Next magazine representing approximately 7.5 million readers and 4+ million unique online visitors, annually.

MMPW's WiRLD digital hub features a global newsstand, global business directory, community LGBT network, a first of the kind rewards program and an online entertainment network to launch during the second quarter of 2016. WiRLD is currently in beta.

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