Multimedia Platforms Announces Test Launch of WiRLD With 15,000 Users; Beta Launch Scheduled for February 2016

FT. LAUDERDALE, FL--(Marketwired - Jan 21, 2016) - Multimedia Platforms, Inc. (OTCQB: MMPW) ('MMPW'), the only publicly-traded LGBT media company, today announced that it has launched a global user test of the WiRLD digital platform with over 15,000 test users around the world. Registration is now open at www.WiRLD.com for the beta launch scheduled in February 2016.

WiRLD features a global news stand, global business directory, community LGBT network, a first of its kind rewards program, and an online entertainment network to launch during the second quarter of 2016 featuring drama series, documentaries, comedy shows and live simulcast events. WiRLD.com is now taking registrations and securing Founding Ambassadors who will be included as the first recipients to earn reward tokens through the WiRLD reward loyalty program. When you read stories, watch videos and share stories with other WiRLD members, you will earn reward tokens redeemable for a variety of gifts, goods, services, experiences and travel.

Mr. Bobby Blair, Chief Executive Officer of Multimedia Platforms, commented, "Our mission is to be the world's largest LGBT media company, bringing together the best in content, technology, and influencers to create and distribute the highest quality news, travel, lifestyle, entertainment and video. A destination with the scale of WiRLD provides unprecedented and unique opportunities for our members and advertisers. Our user test to date has gone very well, along with a number of private presentations we have done with Industry Influencers and we are very excited around the overwhelming positive User Experience consensus. We look forward to our beta launch in February 2016."

WiRLD also had two featured 60-second commercials that aired through nine spots across national cable channels on Fox College Sports network in the month of January.

About Multimedia Platforms:
Multimedia Platforms Inc. ("MMPW") is an industry-leading multimedia, technology and publishing company that delivers content and advertising to one of the most sought-after demographics in the world, the Lesbian, Gay, Bisexual and Transgender (LGBT) population. MMPW's top brands include Frontiers magazine, Florida Agenda, FunMaps, Guy magazine and Next magazine representing approximately 7.5 million readers and 4+ million unique online visitors, annually.

MMPW's WiRLD digital hub features a global news stand, global business directory, community LGBT network, a first of the kind rewards program and an online entertainment network to launch during the second quarter of 2016. WiRLD is scheduled for beta launch in February 2016. 

For more information please visit www.multimediaplatformsinc.com, www.WiRLD.com, or follow us on Twitter at https://twitter.com/mmpworldwideinc. 

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