SOURCE: Multimedia Platforms, Inc.

Multimedia Platforms, Inc.

April 06, 2016 11:28 ET

Multimedia Platforms Unveils New FrontiersMedia Website Powered by WiRLD

FT. LAUDERDALE, FL--(Marketwired - Apr 6, 2016) - Multimedia Platforms, Inc. (OTCQB: MMPW) ('MMPW' or the 'Company'), the only publicly traded LGBT media company, today announces the unveiling of the FrontiersMedia website powered by the WiRLD user interface (UI) which includes the first-of-its-kind rewards program for reading stories, watching videos and sharing Frontiers content.

WiRLD features an integrated LGBTQ powered solution for advertising partners to connect and engage WiRLD members and site visitors globally with the first-of-its-kind rewards partnership program. The WiRLD UI is currently in beta, attracting LGBTQ members to read stories, watch videos and share with friends and other members. In doing so, members earn reward tokens redeemable for a variety of unique offers targeted towards the LGBTQ consumer.

"We are excited to launch the new FrontiersMedia website powered by the WiRLD UI that is optimized across all digitally connected devices. Our loyal online Frontiers fans will now be able to earn reward tokens through our reward loyalty program for reading stories, watching videos, sharing stories with their friends and engaging with our advertisers and partners. Members will be able redeem reward tokens for a variety of gifts, goods, services, hospitality and travel along with sweepstake entries for once-in-a-lifetime experiences. This is our unique value proposition to have our audience participate in having a relationship with our brand, content and advertisers that we have been so proud to provide to our Southern California and global readers for the past 35 years," says Michael Turner, Publisher of Frontiers and President of Media Ventures and Digital Media.

Bobby Blair, Chief Executive Officer of Multimedia Platforms, comments, "With our mission to be the world's largest LGBTQ media company, the roll-out of the new FrontiersMedia website powered by the WiRLD UI is our first step to showcase why for us digital content aligned with our audience in local markets across the U.S. is an important strategy in our success around how we will build real value with our audience and members. This is our first step of many that we intend to make in 2016 that will showcase the power of the WiRLD user interface and the ability to connect locally, nationally and globally with the LGBTQ online-mobile community."

About Multimedia Platforms:

Multimedia Platforms Inc. ("MMPW") is an industry-leading multimedia, technology and publishing company that delivers content and advertising to one of the most sought-after demographics in the world -- the Lesbian, Gay, Bisexual, Transgender and Queer (LGBTQ) population. MMPW's top brands include Frontiers magazine, Florida Agenda, FunMaps re-branded as WiRLD City Guides, Guy magazine re-branded as Next Florida and Next magazine, representing approximately 7.5 million readers and more than 4 million unique online visitors annually.
For more information please visit www.multimediaplatformsinc.com or follow us on Twitter at https://twitter.com/mmpworldwideinc.

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