SOURCE: MusclePharm

MusclePharm

September 08, 2014 08:30 ET

MusclePharm's Combat Crunch Protein Bar Among Fastest Products to Reach Bodybuilding.com's Top-50 Bestseller List

DENVER, CO--(Marketwired - Sep 8, 2014) - MusclePharm Corporation (OTCQB: MSLP), a scientifically driven, performance-lifestyle sports nutrition company, today announced that Combat Crunch™, a high-performance, sports nutrition baked protein bar is one of the fastest products to reach Bodybuilding.com's worldwide Top-50 Bestseller List following its introduction on September 1.

"The launch of MusclePharm's Combat Crunch bars is one of our most successful product launches in our history," said Ryan DeLuca, CEO of Bodybuilding.com. "Our customers are very excited about the taste and quality, and the feedback has been extremely positive. The Combat Crunch bars are also one of the fastest products to reach our worldwide Top-50 Bestsellers List."

MusclePharm's Combat Crunch bars are high in protein and low in sugar with tons of fiber, and contain only 210 calories. Combat Crunch is currently available in two delicious flavors: Chocolate Chip Cookie Dough and Chocolate Peanut Butter Cup.

"We are encouraged by the early adoption and positive feedback of Combat Crunch, which further validates our approach to product development and focus on brand experience," said Brad Pyatt, CEO of MusclePharm. "The proprietary baking process that goes into the production of Combat Crunch is an example of how we continue to innovate and cater to the diverse needs of athletes and consumers worldwide, while broadening our portfolio of products."

MusclePharm is also holding a competition that will give 15 athletes -- whether an MMA fighter, an amateur bodybuilder, powerlifter, fitness enthusiast, or anybody else -- a chance to be sponsored by MusclePharm and receive a year's supply of Combat Crunch protein bars. To enter the contest or vote for athletes, please visit http://combatcrunch.com.

About MusclePharm
MusclePharm® is a scientifically-driven, performance lifestyle company that currently develops, manufactures, markets and distributes branded nutritional supplements. The company offers a complete range of powders, capsules, tablets and gels. Its portfolio of recognized brands, including MusclePharm® Hybrid and Core Series, Arnold Schwarzenegger Series™ and FitMiss™, are marketed and sold in more than 110 countries and available in over 35,000 retail outlets globally. These clinically-proven and scientific nutritional supplements are developed through a six-stage research process utilizing the expertise of leading nutritional scientists, doctors and universities. MusclePharm is the innovator of the sports nutrition industry. For more information, visit www.musclepharm.com.

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