SOURCE: Music Choice

April 06, 2005 16:26 ET

Music Choice Acquires Top Indie Videos for Its New Music Video Network

Music Videos From 18 Acclaimed Independent Labels Complement the Diverse Music Choice Video Library

NEW YORK, NY -- (MARKET WIRE) -- April 6, 2005 -- Music Choice, the pioneering music video network, today has announced partnerships with eighteen influential and eclectic independent labels, including Artemis, Razor & Tie, Century Media Records, and many more. Top videos from artists across multiple music genres are now available on the Music Choice dual-platform network, which includes a new broadband music service and Music Choice On Demand. The videos reach millions of PC users with broadband connections and TV viewers with access to On Demand.

The acquisition of these videos will greatly expand Music Choice's current library of music videos, adding to an extensive selection of multi-genre videos from today's hottest artists back to classics from the '80s and '90s. A mix of big budget videos by established artists, DIY videos by emerging acts, and everything in between, is available, reflecting Music Choice's commitment to artists at every stage of their career.

"Music Choice is the only outlet for both emerging and established artists to get exposure to a nation-wide audience through TVs, PCs and cell phones," stated Damon Williams, Senior Director of Music Programming for Music Choice. "With this multi-deal announcement, Music Choice is demonstrating its commitment to both the music industry and consumers to be the premier music video network."

Label additions include:

Century Media Records: One of the world's leading independent metal record labels, with seven offices worldwide. Releases include an array of artists that span the genres of traditional, goth, death, black, power metal and hardcore, including Soilwork, In Flames, Shadows Fall, The Haunted, and more.

Artemis: A privately held, New York-based independent record label launched in 1999. The label is currently home to a diverse group of artists including Grammy Award-winning singer/songwriter Steve Earle, Sugarcult, Black Label Society (featuring legendary guitarist Zakk Wylde), Better Than Ezra, Little Barrie, Jaguar Wright, Ruff Ryders, Pretenders, and the late Warren Zevon.

Razor & Tie: One of the fastest-growing independent entertainment companies in the U.S. featuring such artists as Southern California's The Chemistry, international rock trio Danko Jones, singer/songwriter Dar Williams, Grammy-nominated Afro-Cuban funk collective Yerba Buena, Brooklyn hard-rock quartet The Giraffes, and live hip-hop act Heiruspecs, among many others.

SGZ Entertainment: A new Tropical and Urban Latino label founded by George Zamora, former president of Warner Music Latina and multiple Grammy Award-winning producer Sergio George.

Ultra Records: An electronic label with music ranging from progressive trance to house to commercial cross-over music. Ultra has proven itself to be a successful compilation- and single-based record label and is now developing homegrown electronica talent for the domestic and international market.

Metal Blade Records: Alternative and metal label which now has an international roster full of established and upcoming underground bands, including Unearth, As I Lay Dying, The Black Dahlia Murder, and Six Feet Under.

Trustkill: Hardcore, punk and emo label with a roster that includes Bleeding Through, Most Precious Blood, Roses Are Red, Throwdown, Walls Of Jericho, Open Hand, Nora, It Dies Today, ArmsBendBack, and Hopesfall.

VI Music: A leading label for Bachata, Merengue, Salsa, and Reggaeton music featuring a mix of Latin rhythms, hip-hop and rap.

About Music Choice

Music Choice, the premier multi-platform music network, reaches consumers through digital cable and satellite television, and broadband. Renowned for its cutting-edge innovation in custom music offerings and music delivery, Music Choice programs a comprehensive selection of music channels, produces exclusive content, including in-studio performances, artist interviews and music shows, and distributes concerts that feature both established and up-and-coming recording artists. The MUSIC CHOICE® televised music channels currently reach 37 million households, and the exclusive concerts air in 44 million satellite and cable homes nationally. Headquartered in Horsham, PA, Music Choice is a partnership among subsidiaries of Microsoft Corporation, Motorola, Inc., Sony Corporation of America, EMI Music and several leading U.S. cable providers: Adelphia Cable Communications, Comcast Cable Communications, Cox Communications and Time Warner Cable.

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