SOURCE: School Nutrition Association

July 11, 2005 14:36 ET

Music to Your Mouth: National School Lunch Week Is October 10 - 14, 2005

ALEXANDRIA, VA -- (MARKET WIRE) -- July 11, 2005 -- What do the National School Lunch Program and music have in common? During National School Lunch Week this October 10 - 14, 2005, the answer is everything! School nutrition professionals nationwide are planning a week-long celebration around the theme School Lunch: It's Instrumental! And because a nutritious school lunch is instrumental to learning, playing, being active and having fun, the whole family is invited to the cafeteria to join the festivities. So break out the harmonica and prepare to celebrate!

The School Nutrition Association and Otis Spunkmeyer® are again teaming up to help schools celebrate 2005 National School Lunch Week (NSLW) in harmony. Free event-planning tools and resources are available online to all interested in promoting school lunch and celebrating NSLW.

The website at includes:

--  Menus and recipes that reflect the 2005 NSLW theme like Saxophone
    Salad and Cool Carrot Sticks & Bebop Broccoli
--  A promotional toolkit, including an event planning timeline and tips
    for working with the media
--  Templates for crafting press releases, public service announcements
    and fact sheets
--  Two activity sheets for children of all ages
--  A NSLW brochure for parents and students
--  Logos for the theme School Lunch: It's Instrumental!
--  A sample proclamation making the Week official
The NSLW brochure will also be available to order online through the SNA Emporium, along with T-shirts, balloons, aprons, pencils, stickers and more items to help make the week festive. National School Lunch Week was established in 1963 by a proclamation from President John F. Kennedy. It is designed to help raise awareness for the important role that school nutrition programs play in the lives of America's children.

The School Nutrition Association (formerly ASFSA) is a national, non-profit professional organization representing more than 55,000 members who provide high-quality, low-cost meals to students across the country. The Association and its members are dedicated to feeding children safe and nutritious meals. Founded in 1946, SNA is the only association devoted exclusively to protecting and enhancing children's health and well being through school meals and sound nutrition education.

Otis Spunkmeyer, Inc., a Northern California-based baked goods manufacturer, is a trusted brand name in the food and snack industry. With the #1 selling cookie dough in foodservice, and a leading muffin brand at retail, consumers have come to recognize the Otis Spunkmeyer brand as synonymous with quality baked goods. Otis Spunkmeyer frozen cookie dough, prebaked muffins and cookies, pastries and other quality baked goods can be found in foodservice and retail outlets throughout the country. For more information about Otis Spunkmeyer products, contact your local sales representative at 1-888-ASK-OTIS or visit

Contact Information