SOURCE: Musicrypt

March 08, 2006 08:00 ET

Musicrypt to Launch Next Generation of Digital Delivery Systems

DMDS Version 4.0 Extends Competitive Edge With New Features and Interface

TORONTO -- (MARKET WIRE) -- March 8, 2006 -- Musicrypt Inc., (TSX-V: MCT) (OTC: MCYPF) the industry's leading secure digital media distribution company, today announced that it will launch Version 4.0 of its' patented Digital Media Distribution System (DMDS V4.0). This latest version further advances DMDS' sector defining capabilities with additional features and a new user interface. Musicrypt's DMDS is being used to distribute content from all major record label groups to all major broadcast chains throughout North America.

DMDS V4.0 Key Features

Patented Technology: DMDS users can be assured that they are using the only patented secure digital delivery system available today. Musicrypt has already received allowance for two of its patents on DMDS and Biometric Rights Management in Canada and the US and has additional patents pending.

Watermarking: DMDS is the only digital media distribution solution to employ an SDMI and ISO certified watermarking technology. The watermark has been independently proven to persist through multiple digital and analog conversions and can be applied on a transactional basis. Combined with the biometrics employed by DMDS, the watermark provides a strong link to the individual (not the machine) that downloaded a track. This combination provides the most advanced system of personal accountability available to record labels and radio today.

Video Streaming: DMDS continues to provide record labels with the ability to send online video access along with tracks to radio and other recipients, and has provided this feature since 2004.

Linear/.WAV Files Delivery: DMDS has provided full delivery capability for linear or .wav format files since 2004 and V4.0 enhances this ability to delivery the highest quality files available. This feature continues to be appreciated by satellite and HD broadcasters.

Complete Control for Content Providers: Providers of content through DMDS have unrivalled flexibility over who has what type of access to their content and when. Only those individual recipients specified by the sender can have access to a track, whether directly through DMDS or Musicrypt's partners. Different release times and accessibility conditions can be set by the uploading user for each release, such as making a full track stream and download available to internal users a week in advance of external users, who may initially have access to a 30 second sample to stream and download, with the full track available to them for streaming and download a week later. Content providers can also withdraw access to content following its release.

TracPac: Record label users now have complete flexibility to group tracks as they wish, either as complete albums, compilations, custom albums or a variety of mixes. The TracPac feature provides labels with the ability to securely distribute these various configurations both internally and externally.

Real-Time Reporting: DMDS is the only digital media distribution company that provides content owners with online real-time access to reports on the distribution and usage of their files sent via DMDS.

iPod Integration: DMDS continues support of .wav and .wma formats that provides "click and drag" ease of use that is compatible with all portable players.

Flexible File formats: DMDS has been providing the highest quality files available plus user specified file formats since 2004 and V 4.0 further enhances this flexibility.

Highest Level of Accountability: DMDS is the only digital delivery system that provides secure digital file distribution by incorporating biometrics, high-value encryption and watermarking. DMDS prevents password sharing among users and enables the watermarking of downloaded tracks with the user's ID. DMDS has the world's first online watermark detector, enabling authorized users to check the watermark ID of tracks instantly on their desktop.

Portability: DMDS provides users with complete portability to manage the distribution and review of tracks from the convenience of any computer with an internet connection anywhere in the world. Users and content are never locked down to a machine.

Seamless Metadata Transfer: DMDS continues to provide users with the seamless transfer of track metadata to their programming or other systems through the use of an XML data interface.

National Borders Respected: DMDS provides users with the ability to control distribution of tracks on a per country basis. For example, DMDS allows the content owner to select which territories a song may be distributed to and what time it will be made available on an individual basis.

About Musicrypt:

Musicrypt is partnered with Billboard Radio Monitor, Nielsen BDS, and Hit Predictor, and endorsed by Clear Channel Radio, the largest radio broadcaster in the United States. Additionally, XM Satellite Radio has endorsed DMDS for use by all XM programmers. Musicrypt is the leading digital music distribution company, having delivered over 3,200 tracks to more than 2.5 million destinations.

Musicrypt's Digital Media Distribution System (DMDS) is used exclusively by Canada's three largest broadcasters, Corus Radio, Rogers Media Broadcasting, and Standard Radio, is being rapidly adopted by radio stations and record labels throughout the United States, and is currently installed at stations representing over 35 broadcast chains, including Clear Channel Radio, Infinity Broadcasting, Cox Radio, Cumulus, Citadel Communications, Emmis Communications, DMS, NPR, Next Media, Rocket City Broadcasting, Sinclair Communications, XM Satellite Radio and Sirius.

Musicrypt's patented Digital Media Distribution System (DMDS) is the leading secure B2B digital delivery solution for the music industry. DMDS is a web-based delivery system that pioneers secure digital file distribution by incorporating biometrics, high-value encryption and watermarking. The first application of DMDS replaces the physical distribution of new musical recordings by record companies from the studio, internally, and to radio stations with more secure, more effective and less costly digital distribution of broadcast quality media via the Internet. Musicrypt trades on the TSX Venture Exchange (TSX-V) under the symbol MCT and in the U.S. under (OTC: MCYPF). For more information on Musicrypt, please visit

The statements contained in this release that are not purely historical are forward-looking statements and are subject to risks and uncertainties that could cause such statements to differ materially from actual future events or results. Such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.

Contact Information

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    Axis Marketing & PR
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