SOURCE: MyBuys, Inc.

MyBuys, Inc.

May 16, 2011 08:00 ET

MyBuys Expands Leadership of E-Commerce Personalization by Growing Revenues 80%

Company Recognized as Innovator in Q1 2011

REDWOOD CITY, CA--(Marketwire - May 16, 2011) - MyBuys, the leading provider of personalization for multi-channel retailers, today announced its 14th consecutive quarter of double-digit growth, increasing revenues by 77%. The company added 43 new clients in the quarter, brought 46 clients live, and now has over 75 clients who are featured in the Internet Retailer Top 500. Additionally, the company closed a Series C venture funding round of $20 million, led by Rho Ventures, along with existing investors Palomar Ventures and Lightspeed Venture Partners.

In the quarter, MyBuys was recognized by ABI Research as having "The Most Innovative Mobile Solution," and Lead 411 named MyBuys "one of the hottest companies in Silicon Valley."

MyBuys launched the "MyBuys Mobile Challenge" in Q1, enabling retailers to test the performance of their mobile platform against MyBuys Personalized Navigation™ for no up-front cost. MyBuys Mobile can be deployed in as little as 4 weeks with no involvement required by IT, and it enables retailers to capitalize on the increasing percentage of e-commerce sales that are going through mobile devices. MyBuys' secret sauce is to let personalization drive the entire mobile experience, getting consumers to products of interest as quickly as possible, and coordinates all interactions with knowledge that has been captured for each consumer across other touch points.

"MyBuys started the year with a great deal of momentum coming out of 2010, and we continue to extend our lead in the market," said Robert Cell, president & CEO of MyBuys. "Our retail clients are capitalizing on the increased consumer confidence by continuing to invest in their cross-channel strategies, with mobile being a key driver of growth. The second quarter of 2011 is already off to a fast start, and we have some exciting new products that will be coming out to help prepare retailers for the 2011 holiday season."

MyBuys will be exhibiting at the Internet Retailer Conference and Exhibition June 14-16, 2011 in San Diego. At the show, MyBuys CEO Robert Cell, together with Glenn Edelman, VP of Marketing at The Wine Enthusiast, will reveal the results of the 4th annual consumer insights survey that was conducted by the e-tailing group. Please visit for more information or email to set up an appointment to learn more about the company.

About MyBuys
MyBuys is the leader in personalization for multi-channel retailers. We increase marketing effectiveness by developing a deep understanding of each and every shopper, using these insights to present them with the most compelling offers and recommendations, across every channel -- on e-commerce sites, through email, via display ads, and on mobile devices. More than 300 companies use MyBuys to increase consumer engagement, lifetime value, and to sell more across channels. More information can be found at

Contact Information

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