July 17, 2013 06:51 ET

Myleene Klass launches her debut make up range for

LONDON, UNITED KINGDOM--(Marketwired - July 17, 2013) -

Editors Note: There are 2 photos accompanying this press release.'s bestselling celebrity style ambassador Myleene Klass is set to extend her range for the online retailer with the launch of her lush new beauty range for the brand.

Myleene's glamorous new collection consists of seven fabulous products that reflect her polished personal style. The range includes:

Smokey Eye Quad (RRP £12), a four colour palette of rich velvety tones perfectly matched to create a sultry smoky eye for a going out look, or that can be used individually for a pared down day time eye.

Bronzed & Beautiful Compact (RRP £24) consisting of 4 shimmering eyeshadows that can be used separately to create a subtle glimmer, or blended together for a truly glamorous effect. The highlighter is a quick and simple way of adding a shine to your cheeks, or used around the eyes to give you a fresh and fabulous look, and the bronzer gives you a radiant glow in an instant.

Lipstick Collection (RRP £19), a gorgeous array of 3 signature shades that will take you from day to night in an instant. The coral 'Fearless' lipstick is perfectly on trend, creating a fresh and fashionable daytime look. The burgundy 'Queen of the Night' tone is great for adding the finishing touch to an LBD, while the classic red 'Diva' lipstick is certain to turn heads wherever you go.

Lip Gloss Collection (RRP £15) comprising of 3 luscious tones, 'Firebird', a gorgeous vibrant red, 'My Beloved', a deep burgundy tone perfect for creating a sultry evening look, and 'Mirror Mirror', a sleek shimmery gold that is ideal to use as an everyday lip gloss.

Tanning Collection (RRP £49) which includes everything you need to create that all year round radiant glow. The signature self-tan includes a handy tanning mitt to ensure you get a wonderful even summer glow with ease. The bronzer is great for topping up your tan to create a bronzed and beautiful completion, while the gorgeous illuminator is perfect for adding high shine to your cheeks for an all over glowing radiance.

Body Prep Set (RRP £31) is a pre-tan essential to get perfectly smooth and even skin. It includes a fantastic salt scrub, beautiful fragranced body wash and a luxurious moisturising lotion that will leave you with silky soft skin from head to toe.

The final item in the collection is Myleene's Travel Must Haves (RRP £25), a fantastic handy set of miniatures, including a mini version of the body prep moisturiser, a slick illuminator that will give your skin a gorgeous yet subtle all over glow, and hair wash that fits perfectly into your travel bag! All packaged in a fabulous lace print travel bag, it's the ideal convenience kit to keep you looking glam while on your travels. The Myleene beauty collection offers complete head to toe treatment for women on the go in need of a luxurious yet affordable beauty fix.

"I love playing around with different make-up looks," says Myleene, "and with so many women asking me how I create my look I jumped at the chance to create my own line. For me, it's all about wearing colours and shades that work well with your skin tone".

Retail Director, Gary Kibble says "Our customers always respond so well to Myleene's new collections, they really see her as a glamorous yummy mummy, so naturally, the next step was to extend her range to include beauty".

To view the photos accompanying this press release, please visit the following links:


- Please ensure a link back to our website when referencing specific products or the brand -

- The Myleene Klass beauty collection is available online to purchase from July 2013.

- Myleene Klass was announced as Style Ambassador for on 9th July 2012.

- Prices for her beauty range start from £15 and go up to £49 for the complete tanning collection.

- Shop Direct Group is the UK's largest online and home shopping retailer with sales of circa £1.7 billion.

- The Group has 5 million active customers and employs around 9,500 people.

- Shop Direct is the largest full price branded clothing and footwear retailer in the UK.

- Shop Direct is the 2nd largest online clothing retailer in the UK.

- Shop Direct is the 4th largest furniture retailer in the UK.

- Shop Direct is the 4th largest sportswear retailer in the UK.

- Shop Direct is the 5th largest electrical retailer in the UK.

- Shop online at

- Shop Direct Group Financial Services offers customers a wide range of credit, insurance and warranty products.

- Other brands within the Shop Direct Group portfolio include Very, isme,, Littlewoods Ireland, Littlewoods Europe and K&Co.

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