SOURCE: MyTurf, Inc.

MyTurf, Inc.

August 24, 2011 11:05 ET

MyTurf Partners With ImageStream to Provide ISPs With Online Display Ad Revenue

AUSTIN, TX--(Marketwire - Aug 24, 2011) - MyTurf, Inc. announced today a strategic alliance with ImageStream Internet Solutions, Inc. as a MyTurf OEM.

MyTurf's AdValue solution is a game changing holistic approach to online display advertising enabling ImageStream customers the ability to gain a new source of revenue from advertising content delivered through their networks.

MyTurf's CEO Tom Dye commented on the alliance, saying, "The rapid growth of hyper local advertising is outpacing traditional methods because it delivers meaningful and relevant content to the online consumer. Our partnership with ImageStream means that local ISPs can leverage the combination of two powerful technologies, realizing incremental revenue that hyper local ad content delivers." J.C. Utter, President of ImageStream adds, "Our relationship with MyTurf will enable us to maximize our commitment to our customers by giving them the tools they need generate new revenue, enhance their services, and become more competitive. It's a perfect fit."

Tom continues, "Integrating MyTurf onto leading router products used by ISPs gives Advertisers unprecedented hyper local access to consumers who have validated their preference for relevant localized advertising content. All completely free of invasive consumer privacy concerns. Publishers can now generate higher revenue from their remnant ad space since hyper local ads have proven to be of higher value. Everyone wins with this combination."

About MyTurf:

MyTurf is the only company that delivers the reality of hyper local advertising by combining the geographic presence of ISPs, consumers' demands for relevant localized content and advertisers objectives.

MyTurf's AdValue is a unique platform providing maximum consumer privacy, network security, and stability. MyTurf is headquartered in Austin, Texas. For more information, contact sales@myturfads.com or visit www.myturfads.com.

About ImageStream:

ImageStream Internet Solutions, Inc. manufactures Linux routers for business premise and service provider networks. ImageStream routers are purpose-built to provide a flexible services delivery platform that supports a wide range of revenue streams from applications like AdCopper. The company is headquartered in Plymouth, Indiana. For more information, go to www.imagestream.com.

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