Products enabled by nanotechnology

Nanofilm lens care, nanocoatings

March 23, 2015 08:00 ET

Nanofilm Appoints Senior Sales/Marketing Executives: Don Tecco, Director of Optical Sales, North America and Rex Talbott, Business Director Optical Products

VALLEY VIEW, OH--(Marketwired - March 23, 2015) - Nanofilm, maker of industry-leading optical care products, has named two new senior sales and marketing executives: Don Tecco, Director of Optical Sales, North America, and Rex Talbott, Business Director Optical Products.

Don Tecco will lead sales efforts for Nanofilm's lens care and Defog It anti-fog treatment to the optical market, including key accounts, chains and independent practices, as well as new retail markets. He is responsible for territory development and sales force recruitment and training. Don comes to Nanofilm with more than 20 years of executive sales and business experience. His most recent position was as EVP for JG Sterling Group, a national sales organization. 

"Don Tecco is a dynamic proven sales veteran with the skills and experience to spearhead Nanofilm's aggressive growth initiatives," noted Krish Rao, Nanofilm President. "His seasoned approach will be invaluable in introducing new products and programs to current and new customers."

Rex Talbott leads Nanofilm's global branding, market expansion and new product development strategies. He brings 20 years of consumer product experience to the company, including consumer health care, cosmetic and children's products. He most recently held global marketing responsibility for PURELL hand sanitizer, providing brand stewardship for both consumer and business-to-business efforts. In addition, Talbott has led product marketing efforts for Johnson and Johnson Baby Brands, Bonne Bell Cosmetics, and Summer's Eve Feminine Care brand.

"Nanofilm is in the midst of key growth initiatives, and Rex Talbott has the brand building experience and expertise to help drive those programs," said Krish Rao. "He brings keen consumer and marketing insights to Nanofilm's longtime reputation for high performance optical products that resonate with consumers, helping our customers increase sales and shopper loyalty."

About Nanofilm, Ltd.
Nanofilm puts the power of advanced nanotechnology and creative thinking into innovative products that improve surfaces to make life better. The company is a world leader in optical lens care products, design and marketing, and a pioneering developer of optically clear nanocoatings for glass, ceramics and plastics to increase durability, cleanability and performance for transportation, display, architectural, consumer, and optical uses. Nanofilm, founded in 1985, is headquartered in Valley View, Ohio. For more information, visit

About PEN Inc. (OTCQB: PENC)
PEN Inc. (PENC) is a global leader in developing, commercializing and marketing enhanced-performance products enabled by nanotechnology. The company focuses on innovative and advanced product solutions in safety, health and sustainability. For more information about PEN Inc, visit

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Contact Information

  • Lynn Lilly
    Director of Communication
    PEN Inc.
    Email contact(844) 2PEN INC x705