Mad Science

Mad Science
NASA Education

NASA Education

September 05, 2007 11:00 ET

Nasa and Mad Science to Promote Science Education

Attn: Lifestyle, education, science media

MONTREAL, QUEBEC--(Marketwire - Sept. 5, 2007) - NASA and The Mad Science Group of Montreal, Canada, have teamed up in an effort to spark the imagination of children, encouraging more youth to pursue science, technology, engineering, and math-related careers. The two organizations are proud to announce the recent signing of a Space Act Agreement, officially launching the development of the "Academy of Future Space Explorers."

Both organizations have leveraged NASA research, missions and initiatives to jointly develop fun and engaging space-themed activities for elementary school-aged children. The creative space-inspired activities have been integrated into Mad Science's various enrichment initiatives, including after-school programs, birthday parties, summer camps and community events across the United States and Canada. To date, more than 100,000 children have taken part in the initial launch phase, with tremendous positive feedback and results.

"Mad Science is noted for its trademark 'edu-tainment' philosophy, which cultivates incredible enthusiasm and a sense of wonder in children," said Joyce Winterton, NASA assistant administrator for Education, Headquarters, Washington. "Our goal with this initiative is to take children on an adventure of discovery, introduce them to the exciting world of space, and above all, to help make learning fun."

The "Academy of Future Space Explorers" will promote children's curiosity about Earth, the moon, Mars and beyond through creative hands-on experiments and engaging demonstrations. Participants will explore topics including: Planets and Moons; Atmosphere and Beyond; Space Phenomena; Sun and Stars; Rocket Science; Space Travel; Space Technology; and Living in Space.

"Children are born scientists. They are naturally curious about the world around them, and space is still a mysterious, exciting frontier. We look forward to our continued relationship with NASA to harness that curiosity in today's youth, and to help foster a lifelong love of science, math and learning," said Ariel Shlien, CEO, The Mad Science Group. "The Mad Science Group is thrilled to partner with NASA on this unique initiative, to help change children's perceptions about the sciences, and inspire the next generation of astronauts, physicists and engineers."

For over 20 years, Mad Science has enriched communities around the globe by making fun, interactive and educational science programs accessible to children. Mad Science's worldwide network of franchisees operates in over 206 markets, across 23 countries and four continents. North American franchisees deliver over 200,000 presentations a year, reaching more than five million children and their families.

With this program, NASA continues the Agency's tradition of investing in education programs across the United States. It is directly tied to the Agency's major education goal of engaging Americans in NASA's mission. NASA is committed to building strategic partnerships and linkages between STEM formal and informal education providers. Through hands-on, interactive educational activities, NASA is engaging students, educators, families, the general public, and all Agency stakeholders to increase Americans' science and technology literacy.

For more information about Mad Science on the Internet, visit: For more information about NASA's education programs, visit:

To download high-resolution images and a corporate b-roll, please visit the following site; username: ftppress, password: M@d07.


Contact Information

  • NASA Media Contact:
    Headquarters, Washington
    Sonja Alexander
    Mad Science Media Contacts:
    Communications MECA
    Esther Buchsbaum, APR
    514-288-8500, ext. 225
    1-888-764-6322 ext. 225
    Communications MECA
    Hind Ounis
    514-288-8500, ext. 234
    1-888-764-6322 ext. 234