July 18, 2005 14:00 ET

National Bank Discount Brokerage Becomes National Bank Direct Brokerage

MONTREAL, QUEBEC--(CCNMatthews - July 18, 2005) - Effective immediately, National Bank Discount Brokerage will be known as National Bank Direct Brokerage, to reflect the direction the business has taken and the dynamic approach of our service offering.

National Bank Direct Brokerage (NBDB) is also launching a new Internet trading site for its customers. With a more user-friendly navigation system and additional sophisticated functionalities, the NBDB site is one of the most full-featured in the industry. Its high-performance functionalities include market watch and advanced technical analysis tools. Moreover, NBDB offers its most active clients competitive, advantageous pricing of as little as $14.95 per trade.

Lastly, this fall, National Bank Direct Brokerage will be introducing an interactive voice response brokerage system, a fast and effective way for clients to meet their primary brokerage-related needs. For example, the system will enable clients to trade shares, check account balances, transfer funds and receive stock quotes on the phone. These technological innovations, together with a competitive pricing structure, make National Bank Direct Brokerage an industry leader.

About National Bank

National Bank of Canada is an integrated group which provides comprehensive financial services to consumers, small and medium-sized enterprises and large corporations in its core market, while offering specialized services to its customers elsewhere in the world. National Bank offers a full array of banking services, including corporate and investment banking. It is an active player on international capital markets and, through its subsidiaries, is involved in securities brokerage, insurance and wealth management, as well as mutual fund and retirement plan management. National Bank has close to $100 billion in assets and, together with its subsidiaries, employs nearly 17,000 people. The Bank's securities are listed on the Toronto Stock Exchange (NA: TSX). For more information, visit the Bank's website at

Information (The telephone number provided below is for the exclusive use of journalists and other media representatives).

Contact Information

  • National Bank of Canada
    Johanne Bissonnette
    Public Relations Department
    (514) 394-6500