SOURCE: Provision Interactive

Provision Interactive

January 19, 2011 08:45 ET

National Pizza Chain Boosts Sales by 170% With Provision Interactive 3D Ads

New Case Study Shows Better Than Expected Results

CHATSWORTH, CA--(Marketwire - January 19, 2011) - Provision Interactive Technologies, Inc. ("Provision"), a subsidiary of Provision Holding, Inc. (OTCBB: PVHO), announced today that it has released a new case study showing the stunning success one advertiser has had using the Company's 3D product in their Grocery Store Network. The study details an advertising campaign with a national pizza chain combining Provision's 3D display with a promotional coupon from Provision's 3DEO Rewards Center. The results show a 170% sales increase of the product as a result of the in-store 3D ad/coupon campaign.

"While we've always known that our 3D platform will outperform traditional 2D in-store media, this successful data is far beyond our expectations," said Provision CEO Curt Thornton. "While there is plenty of published market data supporting that 2D digital signage works inside the retailer, there is no question in our minds that 3D is a better tool to reach consumers, especially when combined with our digital coupons."

During the eight week program, the pizza chain ran a short 3D ad on Provision's Rewards Centers. The Rewards Centers also allowed customers to print a coupon for the chain, if they desired. In just less than 2 months Provision's 3DEO Rewards Centers printed tens of thousands of coupons, many of which were redeemed the same day. A typical pizza chain franchise store in the advertising area realized a 170% increase in sales attributable to the 3D ad and coupon combination. 

One pizza store owner commented that the promotion was too successful: "We sold out of Pepsi and pizza and had to turn people away."

The Case Study is available on line at www.provision.tv

About Provision Interactive Technologies, Inc.

Provision Interactive Technologies, Inc., a subsidiary of the publicly traded company Provision Holding, Inc. (OTCBB: PVHO), is the leading purveyor of intelligent interactive 3D holographic display technologies, software, and integrated solutions for both commercial and consumer focused applications.

Provision's 3D holographic display systems represent a revolutionary technology that provides the projection of full color, high resolution videos into space detached from the screen, without any special glasses. Provision is currently the market leader in true 3D consumer advertising display products being implemented by innovative, consumer-focused Fortune 1000 companies.

Provision's 3-D Holographic Displays won the "2010 New Product Innovation of the Year" from Frost & Sullivan.

For more information, please visit Provision at www.provision.tv. Or find us on Facebook (Provision 3D) or at www.twitter.com/Provision3D

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