Naturally Splendid Enterprises Ltd.
TSX VENTURE : NSP

Naturally Splendid Enterprises Ltd.

December 18, 2013 08:30 ET

Naturally Splendid Signs Purchase Order With Large National Retailer for Its NATERA™ Product Line

BURNABY, BRITISH COLUMBIA--(Marketwired - Dec. 18, 2013) - Naturally Splendid Enterprises (the "Company") (TSX VENTURE:NSP) announces that it has received an initial purchase order with a significant national retailer to carry the Company's 100% owned NATERA™ superfood line in select stores across Canada. This purchase order will incorporate 14 of the 18 SKU's offered in the full NATERA™ product line. Shipments began the second week of December 2013.

Naturally Splendid CEO, Craig Goodwin states, "We are excited to be shipping our first major purchase order since launching the NATERA™ superfood product line at the Canadian Heath Food Association trade show in October 2013. The Canadian Health Food Association is Canada's largest trade association dedicated to natural health and organic products. Our new NATERA™ line has not only tested much better with consumers but offers a more diverse selection of products including the first single serving flavored hemp seed snack packs. We are focused on continuing to develop strategic relationships with world class retailers and anticipate a year of record sales for Naturally Splendid."

Following the launch of its NATERA™ brand at the Canadian Health Food Association trade show in mid-October 2013, Naturally Splendid has now booked sales exceeding the test market in 2012.

Naturally Splendid's retail line of superfood products was test marketed through 2012 in over 350 stores in BC and Alberta, including Save On Foods, Urban Fare, London Drugs, Sobeys and IGA Marketplace. Following successful sales throughout, this line was expanded to feature new flavors, sizes and more customer focused packaging under the name NATERA™.

NATERA™ website: www.nateralife.com

About Naturally Splendid Enterprises Ltd.

Naturally Splendid markets its "NATERA™" line of hemp-based superfood products to a retail network of stores across Canada including major national retailers and specialty stores. Naturally Splendid's recently rebranded "NATERA™" line of products includes plain and flavored shelled hemp seeds and plain and flavored hemp protein powders.

Naturally Splendid has an exclusive sales agreement to market and distribute, in North America, the full complement of patent pending, plant-based omega products created by Boreal Technologies. The products include HempOmega™ and H2Omega™, as well as the FlaxOmega™, CanolaOmega™, and ChiaOmega™ plant based omega products. These novel products utilize microencapsulation and liposome technologies and are available in both a powder format and an aqueous solution for increased flexibility in ingredient applications and stand-alone products.

J. Craig Goodwin

CEO & Director

Forward-Looking Statements: Information set forth in this news release contains forward-looking statements that are based on assumptions as of the date of this news release. These statements reflect management's current estimates, beliefs, intentions and expectations. They are not guarantees of future performance. Naturally Splendid cautions that all forward looking statements are inherently uncertain and that actual performance may be affected by a number of material factors, many of which are beyond Naturally Splendid's control. Such factors include, among other things: risks and uncertainties relating to the successful testing and evaluation H2Omega™ and HempOmega™ by Calico. Accordingly, actual and future events, conditions and results may differ materially from the estimates, beliefs, intentions and expectations expressed or implied in the forward-looking information. Except as required under applicable securities legislation, Naturally Splendid undertakes no obligation to publicly update or revise forward-looking information.

NEITHER TSX VENTURE EXCHANGE NOR ITS REGULATION SERVICES PROVIDER (AS THAT TERM IS DEFINED IN THE POLICIES OF THE TSX VENTURE EXCHANGE) ACCEPTS RESPONSIBILITY FOR THE ADEQUACY OR ACCURACY OF THIS RELEASE.

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