Naturally Splendid Enterprises Ltd.

TSX VENTURE : NSP


Naturally Splendid Enterprises Ltd.

January 30, 2014 10:30 ET

Naturally Splendid Signs Purchase Order With London Drugs for Its NATERA™ Protein Line

BURNABY, BRITISH COLUMBIA--(Marketwired - Jan. 30, 2014) - Naturally Splendid Enterprises (the "Company") (TSX VENTURE:NSP) announces that it has received an initial purchase order with London Drugs to carry the Company's 100% owned NATERA™ hemp protein line in stores across British Columbia, Alberta, Saskatchewan and Manitoba. London Drugs will be replacing the Naturally Splendid Natural Hemp Protein with the newly branded NATERA™ hemp protein comprising of the full range of flavours offered within the line; Natural; Dark Chocolate; Vanilla; and Blackberry / Pomegranate.

Naturally Splendid CEO, Craig Goodwin states, "We are pleased that London Drugs has made the decision to replace the Naturally Splendid line with the NATERA™ line. We have increased the number of products that London Drugs will be carrying from the one flavor, to all four flavors offered in our hemp protein line." Goodwin adds, "This is further evidence that the NATERA™ line is being positively accepted by both current Naturally Splendid clients and new clients alike. We anticipate a record year of sales in 2014 for Naturally Splendid as we continue to expand our distribution networks and consumers become more aware of the health benefits of natural hemp products rich in omegas and high in protein."

London Drugs is 100% Canadian owned with 77 stores across BC, Alberta, Saskatchewan and Manitoba and employs more than 7000 staff dedicated to providing their customers with a superior shopping experience.

Naturally Splendid's retail line of superfood products was test marketed through 2013 in over 350 stores in BC and Alberta, including Save On Foods, Urban Fare, London Drugs, Sobeys and IGA Marketplace. Following successful sales throughout, this line was expanded to feature new flavors, sizes and more customer focused packaging under the name NATERA™.

NATERA™ website: www.nateralife.com.

About Naturally Splendid Enterprises Ltd.

Naturally Splendid markets its "NATERA™" line of hemp-based superfood products to a retail network of stores across Canada including major national retailers and specialty stores. Naturally Splendid's recently rebranded "NATERA™" line of products includes plain and flavored shelled hemp seeds and plain and flavored hemp protein powders.

Naturally Splendid has an exclusive sales agreement to market and distribute, in North America, the full complement of patent pending, plant-based omega products created by Boreal Technologies. The products include HempOmega™ and H2Omega™, as well as the FlaxOmega™, CanolaOmega™, and ChiaOmega™ plant based omega products. These novel products utilize microencapsulation and liposome technologies and are available in both a powder format and an aqueous solution for increased flexibility in ingredient applications and stand-alone products.

J. Craig Goodwin, CEO & Director

Forward-Looking Statements: Information set forth in this news release contains forward-looking statements that are based on assumptions as of the date of this news release. These statements reflect management's current estimates, beliefs, intentions and expectations. They are not guarantees of future performance. Naturally Splendid cautions that all forward looking statements are inherently uncertain and that actual performance may be affected by a number of material factors, many of which are beyond Naturally Splendid's control. Such factors include, among other things: risks and uncertainties relating to the successful testing and evaluation H2Omega™ and HempOmega™ by Calico. Accordingly, actual and future events, conditions and results may differ materially from the estimates, beliefs, intentions and expectations expressed or implied in the forward-looking information. Except as required under applicable securities legislation, Naturally Splendid undertakes no obligation to publicly update or revise forward-looking information.

NEITHER TSX VENTURE EXCHANGE NOR ITS REGULATION SERVICES PROVIDER (AS THAT TERM IS DEFINED IN THE POLICIES OF THE TSX VENTURE EXCHANGE) ACCEPTS RESPONSIBILITY FOR THE ADEQUACY OR ACCURACY OF THIS RELEASE.

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