SOURCE: Beverage Marketing USA Inc.

March 04, 2015 06:33 ET

Nautilus Waters of America Potential Sales of Skinny Beverages Has Been Severely Damaged

LA JOLLA, CA--(Marketwired - Mar 4, 2015) - Richard H. Davis, President of Beverage Marketing USA and Nautilus Mineral Waters of America, states that his company intends to produce and market a Skinny Water line of products. However, the TARGET Corporation has severely damaged his company's huge future sales potential by selling the ineffective Skinny Water product with false claims and with absolutely no appetite suppressant benefit. 

Most importantly, Mr. Davis has the evidence to support his claims including the statement from someone involved with the Skinny Water production admitting that the main appetite suppressant ingredient (Citri-Max) had been removed before the production and shipment of product to Target. This person stated that there was no appetite suppressant in the product sold by Target -- it was just plain water. Mr. Davis stated the reality is that Target was guilty of misleading, deceptive, unfair and fraudulent practices by promoting and selling essentially, as their own private label brand, a product with false labeling and false advertising claims.

The NYS Attorney General Eric Schneiderman alleged that additional products were falsely promoted, advertised and sold by Target. The Attorney General is accusing Target of selling fraudulent and potentially dangerous herbal supplements -- allegedly guilty of mislabeling, contamination and false advertising. It certainly seems like a pattern with Target. With the new allegations from Mr. Schneiderman, Mr. Davis feels it would be logical on the part of the public to believe that this has been going on for at least 8 years since Skinny Water in 2007 to the current claims in 2015 with perhaps hundreds of other products sold by Target.

We must all wonder what happened to the generally accepted and standard procedure of rigorous investigation and testing prior to retail sales. Mr. Davis questions why Target doesn't believe in doing their due diligence to protect their customers.

According to Davis, if Target had done their due diligence, then it would have been discovered that the Skinny Water product they promoted and sold was just an ineffective and potentially dangerous water. Davis continues, at the time in 2007, Target would have uncovered that the FDA had warned consumers to stop using Hydroxycut, another weight loss supplement, due to the excessive amount of hydroxycitric acid found in the product -- the ingredient in Citri-Max.

Contact Information

    Richard H. Davis