SOURCE: National Cable Communications (NCC)

National Cable Communications (NCC)

March 02, 2009 12:02 ET

NCC Announces Promotion of Greg Schaefer to President and CEO

NEW YORK, NY--(Marketwire - March 2, 2009) - National Cable Communications (NCC), the leader in cable television advertising sales and marketing, today announced the promotion of Greg Schaefer to President and Chief Executive Officer. Schaefer came to NCC in November 2002 as the firm's Chief Operating Officer and was elevated to President on January 1, 2004.

Schaefer has led the company during a period of dramatic evolution and growth, with sales exceeding $1 billion in 2008. NCC introduced a number of breakthrough sales, marketing and technology initiatives under his leadership that have made Spot Cable one of the fastest growing segments of the ad market.

"Greg has been a terrific asset to NCC and Spot Cable. He has recruited a top notch executive team, expanded NCC affiliations, and pushed the company north of $1 billion in revenue. We look forward to a bright future for Greg and NCC," said Charlie Thurston, President, Comcast Spotlight, and member of the NCC Board of Directors.

In 2008, Schaefer was the recipient of both the Cable Advertising Bureau's President's Award and "The Silver Bell" award from The Ad Council which underscored his significant contributions to the cable advertising industry.

Joan Gillman, President, Media Sales, Time Warner Cable and NCC Board Member, added, "Greg has been instrumental to NCC's growth by forging strategic alliances and aligning Spot Cable with the ever changing needs of today's marketers."

Billy Farina, Senior Vice President, Advertising Sales at Cox Communications, Inc. and NCC Board Member, noted, "Greg's leadership and foresight has made NCC the media powerhouse it is today. He's the right person to lead it through this challenging economic time and beyond."

Schaefer has over 30 years of experience in advertising sales and management on both the station and representation sides. He spent 20 very successful years at media giant CBS. There he rose to the position of President of Viacom Station Sales, where he directed the sales and marketing efforts for 35 Owned and Operated TV stations. He finished his CBS career as Station Manager at flagship WCBS-TV.

ABOUT NCC

NCC is by far the largest and most authoritative Spot Cable advertising sales firm in the country. It is jointly owned by three of the nation's largest MSOs -- Comcast Cable, Cox Communications and Time Warner Cable. Uniquely, NCC is the only company that represents every US market and reaches virtually every wired cable home. Whether advertisers want to reach the entire US, select regions, an individual market or even a portion of a market, NCC provides effective advertising and marketing solutions that only Spot Cable can deliver. For more on NCC, visit www.spotcable.com.

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