SOURCE: Western Union

Western Union

December 15, 2011 11:41 ET

Need the Perfect Last Minute Gift, but No Time for Long Lines?

A New Western Union Survey Shows Most People Prefer the Gift of Cash

ENGLEWOOD, CO--(Marketwire - Dec 15, 2011) - A recent consumer survey found 2011 is the fourth year in a row that cash is the preferred gift among consumers.

Black Friday shoppers were out in record numbers this year, showing people are willing to hit the stores for the perfect gift. But with many people working longer hours before the holidays, it can also mean no time for standing in long lines.

"We found 83 percent of consumers want the gift of cash this holiday season, which is the largest percentage we've seen in recent years," said Victoria Lopez-Negrete, Senior Vice President and General Manager for North America at Western Union. "But with the holidays here, we know most consumers would rather spend time at home with their families than standing in last-minute lines for gifts. So why not save that time and make your loved one's day better with a gift they really want -- the gift of cash."

For last minute shopping needs, visit a Western Union location in person, online at or over the phone at 1-800-CALL-CASH.

About Western Union
The Western Union Company (NYSE: WU) is a leader in global payment services. Together with its Vigo, Orlandi Valuta, Pago Facil and Western Union Business Solutions branded payment services, Western Union provides consumers and businesses with fast, reliable and convenient ways to send and receive money around the world, to send payments and to purchase money orders. As of September 30, 2011, the Western Union, Vigo and Orlandi Valuta branded services were offered through a combined network of approximately 485,000 Agent locations in 200 countries and territories. In 2010, The Western Union Company completed 214 million consumer-to-consumer transactions worldwide, moving $76 billion of principal between consumers, and 405 million business payments. For more information, visit

Contact Information

  • Media Contacts:

    Dan Diaz
    Western Union
    + 1 (303) 547-2347
    Email Contact

    L'Teisha Ryan
    Western Union
    +1 (303) 478-9029
    Email Contact


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