SOURCE: Nehmedia, Inc.
March 11, 2011 18:05 ET
Nehmedia, Inc. Announces Prism, a New Strategic Online Marketing Tool That Increases Website Engagement, Online Visibility, and Social Media Influence
AUSTIN, TX--(Marketwire - March 11, 2011) - Nehmedia, Inc. today announced the launch of Prism -- the company's new software-as-a-service (SaaS) product at South by Southwest (SXSW) Interactive, the annual conference in Austin. A multi-faceted and powerful tool, Prism provides online marketers the ability to combine market research with competitive analysis and strategies for search engine optimization (SEO), pay-per-click (PPC) campaigns, and social media targeting.
The result of years of research, testing and development with some of Austin's most successful online companies, Prism unites industry and topic keyword research, Search Engine Rank Position (SERP) monitoring, and the capability to identify and rank the most influential websites and people from Web resources such as search engines, blogs, forums, and social media sites.
"Prism is a strategic insights tool for online marketers," said Mark Sherman, founder and CEO of Nehmedia. "The rapidly changing world of Internet marketing, including search engine optimization, pay-per-click advertising, and social media, requires more than just a set of individual tactical tools. Working closely with successful Internet clients with strategic interests in SEO, PPC, and social media, we have developed a powerful system to measure the online visibility and media influence by topics or industry segments."
Ultimately, Prism delivers a holistic view of the online landscape with targeted, strategic, and actionable insights. Designed to support the needs of business search and Internet marketing teams, as well as full-service digital advertising agencies or SEO/SEM consultants, Prism presents a deep, real-time perspective into the major elements of online visibility, engagement, and influence critical to any Internet marketing strategy. Application areas include market research, marketing strategy development, public relations, search marketing, affiliate marketing, SEO, and social media planning.
Nehmedia, located in Austin, Texas, is currently accepting requests to participate in Prism's Closed Beta testing. Applicants should go to www.onlineprism.com for more information and to apply for the program. You can also follow Prism on Twitter at @onlineprism or Nehmedia, Inc. at @nehmedia.
Nehmedia, Inc. is an Austin-based SEO and online marketing firm specializing in tools and services to help clients increase online visibility, site engagement, and social media influence. Whether the client is a small- to medium-sized business or larger enterprise working to enhance in-house capabilities, or a consultant or full-service agency looking for tools to help customers meet their goals, Nehmedia provides real-time, relevant, and actionable information and data to shape and drive competitive analysis, SEO, PPC campaigns, social media strategy, and quite a bit more.