SOURCE: Reprise

May 03, 2006 15:03 ET

Neil Young's "Living With War" Catches Fire Over the Internet With 2 Million Page-Views

110,000 Visit NeilYoung.com in One Day to Stream Legendary Rocker's New Anti-War Album; "Looking for a Leader" Most Added Song at Triple A Radio Format

BURBANK, CA -- (MARKET WIRE) -- May 3, 2006 -- The Internet is abuzz with praise for Neil Young's incendiary new album "Living With War." In the past week there have been over 2 million page views for the artist, with almost one million of those visiting www.neilyoung.com. The digital version of the album is available for purchase now at major sites, while the CD is being rush shipped to retail outlets on May 8th.

The excited web chatter over the 10-song "Living With War," which USA Today has called "bruised, seething, and relentless," began on April 20th, when lyrics to one track were posted each day on Young's website neilyoung.com. Streaming audio of the full album was made available a week later on April 28th, and within 24 hours, more than 110,000 visitors had listened to the veteran rocker's latest work in its entirety online. In addition, within four days, more than 100,000 visitors to home video web outlet YouTube.com had viewed a clip of Young being interviewed about the album on CNN.

To generate early feedback for "Living With War," Reprise Records held a listening party for politically minded bloggers at its Burbank headquarters on April 21st. It also launched a blog -- livingwithwar.blogspot.com -- that has provided news updates as well as a registry for affiliated websites to sign up for a link that allows them to host album streams on their own sites.

In the first four days, more than 170,000 visitors listened to "Living with War" on more than 1,400 registered affiliate sites, including documentary filmmaker Michael Moore's site michaelmoore.com and session musician Jon Amato's blog crooksandliars.com. Fans have also been able to hear the album on MSN, MP3.com, ArtistDirect, and Rhapsody, where "Living With War" became the number one most streamed album within three days.

"Living With War" is now available for digital download at Rhapsody, SonyConnect, BuyMusic, and for pre-order on iTunes, which will deliver it on May 9th. CDs go on sale at traditional retailers on May 9th.

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