Neuralitic Systems

Neuralitic Systems

June 22, 2011 09:33 ET

Neuralitic Adds One of the World's 10 Largest Mobile Operators to Growing Customer Roster

Mobile Operator Selects SevenFlow to Increase Subscriber Data Usage and Boost ARPU

MONTREAL, QUEBEC--(Marketwire - June 22, 2011) -Neuralitic Systems, the leading provider of mobile data intelligence (MDI) solutions, has achieved a significant global milestone with the signing of a new deal with one of the world's 10 largest mobile operators. The service provider will be deploying Neuralitic's SevenFlow™ software suite to optimize tariff structures and grow its revenue through insights into its subscriber base.

"This is a major step in Neuralitic's global strategy to dominate the mobile data intelligence market," says Luc Filiatreault, CEO of Neuralitic Systems. "As a world-class operator with more than 100 million subscribers, this latest addition to our customer base is a testament to the effectiveness of our SevenFlow product and its ability to deliver on its promise. Specifically the customer will be using mobile data intelligence to accelerate smartphone adoption in order to increase data usage and average revenue per user."

SevenFlow is Neuralitic's flagship product. It is specifically designed to help mobile operators optimize their marketing initiatives by providing a sophisticated analysis of data usage patterns. By transparently extracting and analyzing 100% of data usage from all mobile data subscribers on a wireless network, it provides a 360-degree view of subscribers' and roamers' mobile journeys. SevenFlow has the unique ability to link information about subscribers, devices, and usage and present actionable metrics in a highly usable interface.

About Neuralitic Systems

Founded in 2007 and backed by well-known venture capital firms, Neuralitic is a leading provider of mobile data intelligence solutions that help mobile operators improve marketing initiatives for data services. SevenFlow™, Neuralitic's flagship product, provides actionable insights into existing customer preferences and behaviours to maximize returns on subscriber acquisition and retention investments. The company draws its expertise from employees in a variety of fields related to its core business, including IP infrastructure, business intelligence, high-throughput databases, dimensional data modeling, mathematics and wireless network engineering. Neuralitic has its headquarters and R&D centre in Montreal, Canada and a local presence in the United States, EMEA and Asia Pacific.

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