SOURCE: emerson consulting group

Emerson Consulting Group

July 19, 2016 10:40 ET

New Book "The Speaker's Edge" by Ken Lizotte Helps Business Leaders Locate and Land Lots of Speaking Engagements

CONCORD, MA--(Marketwired - July 19, 2016) - How can business leaders actually locate and obtain all the speaking engagements they want? That's an acute question for veteran and aspiring speakers alike and yet there are few resources available that provide an answer. Until now.

Ken Lizotte's latest book, "The Speaker's Edge: the Ultimate Go-To Guide for Locating and Landing Lots of Speaking Gigs," just out from Maven House Press, finally fills this gap. The book takes a holistic approach "to explore, as much as we can, what works for some speakers and not for others." Lizotte adds, "Until you have tried these tactics for yourself, you won't come up with a formula that works just for you. And that's what matters."

A comprehensive guide, The Speaker's Edge will show how speakers of every stripe can:

  • Set up the necessary prerequisites and tools
  • Position themselves as go-to experts in their chosen fields and drive event planners their way
  • Successfully propose themselves to companies, conferences and major events
  • Negotiate fees and expenses
  • Leverage speaking gigs to get invited to MORE of them!

A thoughtleader and speaking veteran himself, Lizotte also advises speakers to "be sure they author a book." Doing so, he explains, pushes speaker candidates to the top of the heap.

Alan Weiss, PhD, author of "Million Dollar Maverick," "Million Dollar Consulting," "Million Dollar Speaking," and over 60 other books, and an inductee into the National Speakers Association Hall of Fame, wrote in the book's foreword, "You may be new to the career or a veteran looking for more pizzazz, greater growth, and more challenge. 'The Speaker's Edge' will help in all these areas."

Chief Imaginative Officer (CIO) of emerson consulting group, Ken Lizotte CMC is also author of "The Expert's Edge: Become the Go-To Authority that People Turn to Every Time" (McGraw-Hill) and six other books. Since 1996, his firm has guided over 350 experts and professional service firms to elite status as published thoughtleaders and speakers. Learn more at

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