Kidd Bros Honey

December 14, 2006 08:01 ET

New Canadian Honey Goes Haute this Sweet Season

Holiday Treats Made with Honey are the Bee’s Knees

Attention: Arts/Entertainment Editor, Food/Beverage Editor, Lifestyle Editor TORONTO, ONTARIO, MEDIA RELEASE--(CCNMatthews - Dec. 14, 2006) - And to think, some people stop at toast. Canadian honey, one of the most prized varieties worldwide because of its sweet, unique Alfalfa Clover flavour, is turning up on tables this holiday and not just for breakfast. Honey's gone haute and is lending a sweet sensation to gourmet offerings, savoury dishes and delicious indulgences without the additives of refined sugars.

Honey's move beyond the breakfast table doesn't surprise Gary Eldridge, president Kidd Bros Honey, a premium honey new to Canadians outside of its 120 year old tradition on the West coast. Mr. Eldridge has had a bird's eye view of honey's trend from toast to tony: "Canadians are exploring honey's versatility as a recipe feature, meal spotlight or even natural remedy. Much like fine tequila, honey has gone from being just an ingredient, to being enjoyed solo for its own merits."

Just in time for the holidays, Mr. Eldridge shares his most loved tips on entertaining with honey:

A Posh Touch to the Table
Honey's nickname, "liquid gold", is well founded. A premium honey elevates the simplest of entertaining dishes and is a perfect accompaniment to cheese. This holiday, dress up a traditional cheese platter with honeyed figs or serve a small dish of high-quality honey alongside dates, nuts or tangy dry-cured olives to balance the palate. Honey is also an ideal match for dessert wines and port for a sweet ending to a festive feast.

Another simple entertaining tip for the season is to mix up a crowd-pleasing batch of festive cider spiked with honey. In a large sauce plan combine four cups each of cranberry and apple juice with ¼ cup of honey and ½ teaspoon of cinnamon. Bring to a boil then reduce heat to simmer for ten minutes and serve to chilly guests.

Sweet Treats
Honey, found only in nature, is the ideal sweetener. The simple sugars in honey (fructose and glucose) are naturally occurring, easily digested and less calorie-dense than refined sugar. Its compact sweetness goes further than sugar and most classic recipes can be easily adapted to include honey instead of sugar. Honey also keeps baked goods fresh longer and retains moisture, resulting in treats that are even more flavourful the next day.

To use honey in place of sugar, use equal amounts but reduce other liquid ingredients by 25mL for each cup (250mL) of honey used - and be sure to reduce the oven temperature by 15C to prevent over browning. Premium Alfalfa Clover honey, coveted for its white or light amber colour and delicate flavour, yields the best results.

Using honey in sweet treats is also a healthier choice than refined sugar, so indulge knowing you'll benefit from the high antioxidant content of honey; a variety of flavonoids and phenolic acids .

Healing Honey - Sweet Relief
While the sweet season is first and foremost about enjoying the company of loved ones, the stress of holiday hustle and bustle can take a toll on our health. For centuries, honey's healing properties have made it a staple remedy for everything from cuts and burns to skincare. The following effective and sweet sore throat remedy (courtesy of Kidd Bros Honey) is just the thing to keep cold symptoms at bay. Combine two teaspoons each of premium Alfalfa Clover honey, glycerine and lemon juice. Add ½ teaspoon of powdered ginger and shake in a jar over hot water until well blended. Sip warm or at room temperature to soothe a scratchy throat.

Honey Facts Courtesy of Kidd Bros Honey

* Rinse cups or spoons under hot water before measuring honey. It will slide out easily and more accurately.

* Nutrients found in honey include calcium, iron, phosphorus, sodium, thiamine, riboflavin, niacin and ascorbic acid.

* Liquid or creamed honey should be stored in a dry place at room temperature, although well-sealed honey can be frozen indefinitely without any change to texture or flavour.

* Honey's flavour, aroma and colour depend on the source of the nectar. Kidd Bros offers Alfalfa Clover, Dandelion, and fireweed flavours. These flowers are abundant in the long, hot summer days in Alberta and attract local honey producing bees like magnets.

* In ancient civilizations honey was regarded more as a medicine than as a food. Its purposes have also been extended to beauty, famed by Cleopatra and Madame du Barry, the infamous last mistress of Louis XV.

* One tablespoon of honey contains only 75 calories.

* In the early part of the 16th century, European settlers introduced the first honeybee colonies to North America.

* Only female bees can sting.

* Bees may travel as far as 80,000 km to collect one pound of honey, visiting more than two million flowers.

Kidd Bros Canadian Alfalfa Clover Honey

Product Details

500 g Liquid Jar
$4.99*

1 kg Liquid Jar
$8.99*

500g Liquid Squeeze Bottle
$4.99*

1kg Liquid Squeeze Bottle
$8.99*

500g Raw Crystalized (creamed)
$4.99*

1kg Raw Crystalized (creamed)
$8.99*

* Suggested manufacturer's retail price
About Kidd Bros Honey

For 120 years, Kidd Bros has been a name that is synonymous with the finest quality, best tasting unpasteurized Canadian honey. Today, the Kidd Bros brand is ubiquitous in Western Canada and has recently been introduced to shelves at most supermarket chains across the country. Some of Alberta's oldest and largest honey producers have sold exclusively to Kidd Bros for more than four generations. These respected beekeepers make every effort to keep their bee colonies well away from genetically modified crops. Kidd Bros Honey is respected for its uncompromising commitment to quality and service. /For further information: For more information, additional recipes, photography or where to find Kidd Bros Honey, please contact:
Karen Cleveland 416.969.2722, kcleveland@environicspr.com
Frances Manlucu 416.969.2715, fmanlucu@environicspr.com
/ IN: ENTERTAINMENT, FOOD

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