SOURCE: Blue Coat Systems, Inc.

Blue Coat Systems, Inc.

August 31, 2011 07:45 ET

New Data Shows Service Providers Can Make Web Downloads Ten Times Faster Using CacheFlow Appliances

User Experience for Online Video and Rich Media Content Greatly Improved, Leading to Higher Customer Retention and Lower Support Costs

SUNNYVALE, CA--(Marketwire - Aug 31, 2011) - Blue Coat Systems, Inc. (NASDAQ: BCSI) announced that new data collected from live deployments shows that Blue Coat® CacheFlow® 5000 appliances for carrier caching can dramatically improve user Web experience. This data demonstrates that CacheFlow appliances achieve, on average, ten times faster Web downloads for video and other Web 2.0 content, which can lead to dramatically improved customer satisfaction. Blue Coat has made testing tools available, so that customers evaluating the CacheFlow solution can test end-to-end response time in their own environment to quantify the user experience benefit.

Using CacheFlow appliances, service providers can greatly improve the user experience for their subscribers with faster access times and smoother, uninterrupted video. The superior user experience can lead to a reduction of complaints and help center calls, while stimulating greater customer retention and loyalty. The improved Web experience provided by CacheFlow appliances is most pronounced with larger objects, such as video and large file downloads, but the solution also helps speed download times for smaller objects.

An improved user experience also enables service providers to differentiate their offerings in the market and to potentially drive new revenues. One mobile operator, Umniah in Jordan, with over two million subscribers, reported an overall browsing performance increase of 90 percent using CacheFlow appliances, resulting in a 95 percent decrease in customer complaints. A rural ISP, North-Eastern Pennsylvania Telephone Company, was able to add premium, high speed Internet access to its service offerings once it deployed the CacheFlow solution.

"While bandwidth savings has made caching indispensible to service providers in certain parts of the world, its use for improving user experience is becoming equally important," said Brian Partridge, vice president, Yankee Group. "With subscribers' unending appetite for Web video and limited tolerance for anything but fast, smooth playback, providers must put infrastructure in place that can't leave quality of service merely to chance."

CacheFlow appliances improve subscriber experience by bringing content, such as Web video, closer to the user on the service provider's local network. Such content only has to be downloaded once from the original source, which saves on expensive upstream bandwidth and allows subsequent requests from other users to be handled from the local cache. With the content stored locally, it can be delivered much more quickly to users. In addition, a service provider can better manage unusual or excessive traffic spikes when certain content quickly becomes popular -- for example, important breaking news or major events.

"This new data demonstrates the dramatic improvement in user experience that CacheFlow appliances bring to customers of service providers at a time of increasing user demands and expectations for Web video," said Steve Daheb, chief marketing officer and senior vice president, Blue Coat Systems. "Our next-generation caching technology addresses the mounting challenges service providers face in meeting the rapidly growing demand for Web content."

About Blue Coat Systems
Blue Coat Systems is a leading provider of Web security and WAN optimization solutions. Blue Coat offers solutions that provide the visibility, acceleration and security required to optimize and secure the flow of information to any user, on any network, anywhere. This application intelligence enables enterprises to tightly align network investments with business requirements, speed decision making and secure business applications for long-term competitive advantage. Blue Coat also offers service provider solutions for managed security and WAN optimization, as well as carrier-grade caching solutions to save on bandwidth and enhance the end-user Web experience. For additional information, please visit

Blue Coat, CacheFlow, and the Blue Coat logo are registered trademarks or trademarks of Blue Coat Systems, Inc. and/or its affiliates in the United States and certain other countries. All other trademarks mentioned in this document are the property of their respective owners.

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