SOURCE: SLI Systems

August 28, 2007 09:00 ET

New England Journal of Medicine's Online Site Search Solution Helps Its Readers Quickly Find and Identify Important New Medical Research and Advances in Treatments

By Integrating SLI Systems' Learning Search on Its Website, the New England Journal of Medicine's "Most Popular," "Most Blogged," "Most Emailed" and "Most Cited" Lists Allow Medical Professionals to Understand What Their Colleagues Are Reading -- and Identify Important Research and Medical Trends

CUPERTINO, CA--(Marketwire - August 28, 2007) - As the most widely read, cited, and influential general medical journal in the world, The New England Journal of Medicine (NEJM) has long recognized the important role online distribution and interactions have for physicians and health care professionals. When NEJM was looking to improve its search protocols, the Journal turned to SLI Systems, a provider of on-demand search services for Internet and e-commerce sites, to help its online medical community identify important new research and clinical information. Since having integrated SLI Systems' Learning Search, immediate site search results provide the NEJM community of medical professionals relevant research as quickly as possible, as well as additional articles that will likely be of interest.

Learning Search is a hosted site search solution that continually tracks visitors' aggregate search terms and the corresponding items clicked on, and uses that data to deliver results based on relevance, recency, and popularity. By viewing articles that are the most viewed for a particular concept, NEJM readers can understand what their colleagues are reading and quickly identify what the community considers to be important articles about advances in research and therapeutic options.

"Given the increasing amount of biomedical research available and new findings cited everyday, it has historically been challenging for medical professionals to sift through and identify significant medical developments," said Kent Anderson, executive director of NEJM. "By working with SLI Systems, we're able to help our readers gain insights into community preferences to find the latest trends and treatment advances."

"We work closely with our customers in helping them leverage their site search data to provide readers with the most relevant and timely content possible," said Dr. Shaun Ryan, Ph.D., CEO of SLI Systems. "In addition, the ability to quickly understand what others in a community deem valuable information can save a tremendous amount of time that would otherwise be used searching for this same information across multiple sites."

About Learning Search

Learning Search is built on SLI Systems' patented advanced search behavior analytics engine. Learning Search is a hosted site search solution that continually tracks visitors' aggregate search terms and the corresponding items clicked on, and uses that data to improve the relevance of the site search results. Learning Search also gives customers the option to refine the results by category, manufacturer or price band, sort them by highest or lowest price, and provides additional related search terms which help users further refine their searches. Learning Search is supplemented with a new, free Site Search Feedback Tool, which is designed to help e-commerce and other Web sites better understand the quality of their site search functionality based on customer input. More information is available at http://www.sli-systems.com/feedback.php.

Other companies that use SLI Systems' hosted search offerings include Chiasso, Ulta, Tupperware, Harry and David, Smith & Hawken, NRS (Northwest River Supplies) and eTronics.com, among others.

About The New England Journal of Medicine

The New England Journal of Medicine is a weekly general medical journal that publishes new medical research findings, review articles, and editorial opinion on a wide variety of topics of importance to biomedical science and clinical practice. Material is published with an emphasis on internal medicine and specialty areas including allergy/immunology, cardiology, endocrinology, gastroenterology, hematology, kidney disease, oncology, pulmonary disease, rheumatology, HIV, and infectious diseases. The New England Journal of Medicine is owned, published, and copyrighted by the Massachusetts Medical Society.

About SLI Systems

SLI Systems is the developer of learning-based search technology for corporate Internet sites, e-commerce destinations and consumer Internet portals that Searches, Learns and Improves the user experience. SLI Systems' hosted site search, and automated SEO solutions empower businesses to enhance customer satisfaction while increasing sales, reducing costs and yielding valuable customer information. Unlike traditional search software, SLI Systems' patented technology continuously "learns" from the behavior of visitors over time to deliver more relevant results. Current customers include Etronics.com, NBC, Tupperware, and others. SLI Systems is a privately held company, with offices in Silicon Valley, London, and Christchurch, New Zealand. For more information, visit www.sli-systems.com.

Contact Information

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