Land Rover

Land Rover
The Royal Geographical Society (with IGB)

The Royal Geographical Society (with IGB)

May 25, 2010 06:30 ET

New Expedition Team Wins Bursary to Explore the Reality of Living Along Fault Lines

LONDON, UNITED KINGDOM--(Marketwire - May 25, 2010) -

Editors Note: There is a photo associated with this press release.

As the UK comes to terms with living under a volcanic ash cloud, a new British expedition team will document the lives of people who live along the world's most dangerous fault lines. The team of three will uncover the complex relationship people have with their environment where the natural world catastrophically collides with the human one.

Fault Line Living, recipients of the Royal Geographical Society (with IBG) and Land Rover 2010 'Go Beyond' Bursary, yesterday completed their training at Eastnor Castle Land Rover Experience Centre. The off-road training ensures they have the skills necessary to safely tackle the challenging terrain they will face during the expedition.

Serena Davies, Tamsin Davies and Adam Whitaker will be presented with their Land Rover Defender 110 and funding of £10,000 in July at the Royal Geographical Society (with IBG) in London. They will commence their journey on July 31.

Starting in the UK the trio will cover 15,000 miles taking an estimated 12 weeks. They will start by heading to Iceland, where there are up to 78 earthquakes a day, then on to Italy, Greece, Turkey and finally Iran. Along the way they will be working with school students, seismologists and citizens of each country to investigate how different communities adapt to the challenges of fault line living.

Journeys undertaken by previous recipients of this award have included last year's winners, Atlantic Rising, who are currently navigating their way around the Atlantic Ocean by attempting to follow the 1m contour line which scientists forecast could become the new coastline in 100 years.

Serena Davies of Fault Line Living, said: "We are extremely excited about starting our expedition. From travelling the world we have all come across communities striving to live in harsh geographic conditions. Now, thanks to winning the 'Go Beyond' Bursary, we are able to properly document and understand how different societies cope with living along some of the world's most dangerous fault lines."

Dr Rita Gardner, Director of the Royal Geographical Society (with IBG), said: "This project, made possible through our partnership with Land Rover, shows the power of geography and its impact on people, places and environments. The team will, as well as 'going beyond' their normal limits and boundaries, be supporting one of the Society's objectives which is to promote the wider understanding of our world."

Land Rover holds sustainability at the core of its business activity, including sponsoring partners such as RGS-IBG. Together with sister company, Jaguar, Land Rover is investing £800m in sustainable technology which includes the development of hybrid technology and the use of lightweight material. As part of Land Rover's commitment to sustainability, the manufacturing and mileage of the 110 Defender vehicle are being carbon offset through ClimateCare who run Land Rover's CO2 Offset Programme in the UK, France, Netherlands, Belgium, Norway, Sweden, Austria and the Middle East, China and Japan.

To keep up to date with the Fault Line Living team you can find them of Facebook: http://bit.ly/FaultLineLivingFB. For more information about the Go Beyond bursary visit www.rgs.org/grants and for more details concerning Land Rover's sustainability programme please visit www.landrover.com/ourplanet and for information on Land Rover Experience visit http://www.landrover.com/experien/en/eastnor/Training/training.htm

Notes to editors:

Expedition team

Serena Davies is a producer and director of factual television and previously worked in the BBC Science and History department. Serena has worked on programmes such as David Attenborough on Climate Change: Britain Under Threat, the history series Timewatch and the critically acclaimed series Last Man Standing.

Tamsin Davies heads up the Innovation department at Fallon, one of the UK's leading advertising agencies where she has been responsible for developing advertising campaigns such Cadbury's "Gorilla", "Eyebrows", Skoda "Cake", as well as developing new products for Cadbury, Orange, Innocent Drinks and Eurostar. Recently she has been involved in the conception and development of START - a national initiative by The Prince's Charities Foundation to promote and celebrate sustainable living. With a degree in Geography, Tamsin has always been a keen traveller and last year she finished the Mongol Rally - a 10,000 km drive in an Austin Maestro. She has also travelled extensively around Russia, China and has lived in New York, Argentina and Nigeria.

Adam Whitaker is a graduate of Central St Martins and the Royal College of Art, and has been working as a designer and photographer based in London and New York for fifteen years. He has undertaken assignments worldwide in places such as Africa, Cuba, Russia, Argentina, Mongolia, Ecuador and Syria, and has exhibited his photography in New York and London. Adam has been awarded many times by D&AD, The One Show (New York), The Art Directors Club Of New York and The Design Week Awards. Last year he completed the Mongol Rally with Tamsin.

Land Rover and The Royal Geographical Society (with IBG)

  • Land Rover holds environmental sustainability at the core of its business activity. Together with sister company, Jaguar, Land Rover is investing £800m in sustainable technology which includes the development of hybrid technology and the use of lightweight material.
  • The Royal Geographical Society (with IBG) is the learned society and professional body for geography and geographers. Established in 1830 to promote 'the advancement of geographical science', today the organisation is a dynamic world centre for geographical learning – supporting research, education, expeditions and fieldwork, as well as promoting public engagement and informed enjoyment of our world.
  • The Royal Geographical Society (with IBG) is Land Rover's longest standing Global Sponsorship Partner, whose relationship dates back over 20 years.
  • Land Rover's partnership with the Society has enabled many other exciting and challenging expeditions, such as 2009 'Go Beyond' journey along the line of 50° North, connecting the stories of people living on a shared latitude & 2009/10 Atlantic Rising's journey along the 32,000km journey circumnavigating the Atlantic overland along the 1m contour line.
  • Together, Land Rover and RGS-IBG share an interest in enabling fieldwork to be conducted safely and responsibly in remote and challenging environments around the world.
  • The Land Rover 'Go Beyond' Bursary is one in a programme of 23 grants offered by the RGS-IBG; reflecting the breadth of contemporary geographical research. Projects funded address topical and important issues ranging from desertification, glacier dynamics, biodiversity and conservation, to climate change, migration and urban regeneration.

Itinerary

Start date: 31st July 2010
Estimated distance: 15,000 miles
Countries visited/route: UK - Denmark - Iceland - Denmark - Germany - Italy - Greece - Turkey - Iran - Turkey - Bulgaria - Serbia - Bosnia i Herzegovnia - Croatia - Slovenia - Italy - Switzerland - France - UK

To view the photo associated with this press release, please visit the following link: http://www.marketwire.com/library/20100525-FLL800.jpg

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