SOURCE: Author Shawn M. Miller

Author Shawn M. Miller

September 14, 2016 09:00 ET

The New Face of Your Brand: Social Brand Advocacy Grows Business With Customer Community and Co-Created Marketing Reaches Best-Seller Status

Smync CXO's First Book Included on Amazon's "Hottest New Releases" List

CHICAGO, IL--(Marketwired - Sep 14, 2016) - Shawn M. Miller, CXO at Smync and author of The New Face of Your Brand: Social Brand Advocacy grows Business with Customer Community and Co-Created Marketing, announces that his first book has officially reached best-seller status in Amazon's Business categories of Advertising and Marketing. Released last week, the self-published book is also included on Amazon's "Hottest New Releases" list.

The book draws upon Miller's experience at Smync, delivering the equivalent of an intense professional training session on Social Brand Advocacy, the real state of Social Media Marketing today, and how to produce measurable ROI from Social. Readers will also learn to tie better Social metrics to their core business goals while co-creating rewarding customer communities.

"What others say about you is infinitely more powerful than anything you could say about yourself," said Miller. "With Social Word-of-Mouth Marketing, Brand Marketers can empower their greatest asset, their customers, to uniquely communicate their value to others."

The New Face of Your Brand: Social Brand Advocacy grows Business with Customer Community and Co-Created Marketing is currently available on Kindle or as a paperback on

"The best brands turn their customers into volunteer marketers," said Jay Baer, President of Convince & Convert and author of Hug Your Haters. "Shawn Miller shows you precisely how to activate and amplify these raving fans. Recommended!"

Shawn M. Miller is an Entrepreneur, Investor and Advisor with over 20 years of international business experience specializing in marketing, customer service and training. As Chief Experience Officer at Smync, Shawn is leading development of User Experience on both the brand and the customer side of Smync hosted Social Brand Advocate Communities. Klout tracks Shawn among the Top 0.1% of Influencers on-line on the competitive topics of Business, Entrepreneurship, and Social Media. Connect with Shawn on LinkedIn, on Twitter @ShawnMMiller, or on Snapchat (theshawnmmiller).

For more information about Smync's Social Word-of-Mouth Marketing Platform, please visit

About Smync
Smync is The Social Word-of-Mouth Marketing Platform. Smync empowers brands and agencies of all sizes to identify, foster and amplify brand enthusiasts and ignite advocate communities. Smync is revolutionizing social media marketing by putting social media into human terms, helping brands build authentic, sustainable advocate movements that deliver Return on Advocacy. Smync is based in Chicago, Illinois at 1871, the hub of Chicago's Tech and Entrepreneur Community. For more information, please visit and follow @gosmync.

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