SOURCE: New Generation Consumer Group

December 03, 2014 10:44 ET

New Generation Consumer Group Announces Launch of Mucho Macho Michelada Line of Products for the Alcoholic Beverage and Snack Market

WHITTIER, CA--(Marketwired - Dec 3, 2014) - New Generation Consumer Group (OTC PINK: NGCG), a consumer products marketing and media company, announced today the launch of its Mucho Macho Michelada Line of Alcoholic Beverage and Snack Products. New Generation Consumer Group has plans to build several brands, including the Mucho Macho Michelada line. Each featured line will have the capability to add additional products under each brand as the Company expands. New Generation Consumer Group has focused on building distribution for each of its product lines through supermarket and warehouse chain stores.

New Generation Consumer Group is currently working with a major retail chain who has agreed to place Mucho Macho Michelada Mix in multiple store locations throughout the Western Region of the United States. The retailer agreed to sell our Mucho Macho Michelada Mix in its stores located in California, Nevada, Arizona, Oregon, and Washington with further plans for placing the product in all of their store locations across the country over the next year. Additionally, there is interest in the Mucho Macho line by other various major retailers for which NGCG is working diligently to raise the capital to make those commitments. The Mucho Macho Michelada line is the first pocket size michelada mix being offered in 2 forms. First is a 20 ounce cup, which is designed to allow beer to be added into it easily. The second is a 7 gram sealed foil tear packet that can be taken anywhere. In addition to beer, the Mucho Macho Michelada Mix in the sealed foil tear pack can also be used for dips, or as seasoning on seafood, pizza, chicken, as well as dozens of other foods. We have numerous recipes on our website

Phil Longoria, Director of Marketing for New Generation Consumer Group, said, "Gaining product placement for our Mucho Macho Michelada Mix with a major retail chain allows us to introduce our products to the market. We believe we will have a great deal of success with this product launch, which will allow each of our product lines to have the visibility needed to become staple products in their respected markets."

New Generation Consumer Group plans to introduce new products in the alcoholic beverage market within the year. In addition to the alcoholic beverage line, a new line of snack products including chips, sausages, and other snacks will be coming to market in the very near future. New Generation Consumer Group is the parent company to Mucho Macho Michelada, Monster Marketing Group and VIP Spirits. Our internal marketing group allows us the ability to market and brand our own products and react to market changes quickly and effectively.

About New Generation Consumer Group, Inc.
New Generation Consumer Group, Inc. (NGCG) is a marketing and media company that currently operates through four separate divisions: Mucho Macho, VIP Spirits, Monster Marketing, and our Snack Division. Mucho Macho features Mucho Macho Michelada Mix as its feature product. Our VIP Spirits Division will feature Excuse as our premium brand. Our initial product will be a Top Shelf Liqueur infused Premium Imported Vodka in a variety of different flavors, followed by Excuse Whiskey. Monster Marketing provides graphic design, web development, brand management, and various other services to its clients and helps them get more customers, increase sales, sell a product, or create brand awareness. Our snack division brings consumers more of spicy and intense flavors today's sports fans want for their tailgate or sports themed parties. Additional information may be found at,, or

Safe Harbor and Forward-Looking Statements
This press release contains forward-looking statements. Words such as "expects," "intends," "believes," and similar expressions reflecting something other than historical fact are intended to identify forward-looking statements, but are not the exclusive means of identifying such statements. These forward-looking statements involve a number of risks and uncertainties, including the timely development and market acceptance of products and technologies, the ability to secure additional sources of finance, the ability to reduce operating expenses, and other factors described in the Company's filings with the OTC Markets Group. The actual results that the Company achieves may differ materially from any forward-looking statement due to such risks and uncertainties. The Company undertakes no obligation to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.

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